The amplification of new and rarely heard voices would be a key part of getting “now” right. If Twitter were to really take the challenge of doing so to heart, they could expose in general terms the workings of their feed. Finding ways to build transparency about composition into the core feed would also wildly differentiate the product.
Please, Twitter, Go Algorithmic.
Matt Hackett
398

I think this bit is what may have convinced me the most that Twitter should take a swing at a new way to build their feed.

The two things that have me the most worried regarding Twitter’s algorithim-driven timeline are:

  1. That it will be filled with tweets from celebrities or brands or hashtags about whatever is on TV at the moment.
  2. That I will see the same tweets over and over.

Re: #2, this is my main problem with Facebook’s feed. I look at my stream to see what is new not what is popular. I want to see what I haven’t yet seen. So if I go to Facebook and simply see a post, which I’m not part of, over and over because other people are commenting on it — it makes me not want to check Facebook.

But, your point about it surfacing stuff that perhaps I would have not seen at all or that may be interesting to me (so long as I haven’t already seen it) I think is what made me rethink my stance on the situation.

Nice piece Matt.