CES Unveiled Paris 2015
Every year takes place in Las Vegas the international CES(Consumer Electronics Show). An unmissable event for anyone involved in the digital and new technologies. The CES has become the global stage where next-generation innovations are introduced to the marketplace.
During the “CES Unveiled Paris”, trends that can be found in January were presented and more than 50 exhibitors were able to unveil their latest products and innovations in preview of the show.
Which innovations should we expect? What will be our future devices ? What is the place of French companies and start-ups in this event?
At CES 2015, La Poste (the french postal services company) created a surprise by announcing the launch of its hub numérique (digital hub) : a universal platform to simplify the virtual life of individuals and companies.
Following this success , La Poste wanted to go further by creating the French IoT (Internet of Things) program . This competition for startups and industrial aims to support the scaling up of innovative projects and thus promote the emergence of a sustainable IoT industry in France . A community of 100 startups / SMEs (small and medium-sized enterprise) will be able to rely on the Hub Numérique and benefit from support in innovation.
“By uniting around the Hub Numérique, startups, major groups partners and territorial ecosystems, all actors of french innovation, La Poste assumes its role of captain of the France team of the IoT.”
Philippe Wahl, CEO of La Poste Group
It is as a partner that La Poste was present at this conference .
Philippe Wahl , CEO of La Poste Group , shared with us how La Poste is preparing for the digital transition. In anticipation of the extinction of the mail within 15 years , La Poste initiated a reflection on the loss of the message. By becoming aware that every day 1.4 million people enter a post office, 3.5 million contacts are conducted between customers and postal workers and 900,000 identity checks are carried out by their agents (representing more controls than security officers). La Poste deduced that their future lies in digital and humans. It has therefore equipped its 80,000 postmen/postwomen with connected smartphones. And will present at CES 2016 Las Vegas its new postal services related to IoT .
THE 15 WINNERS OF THE FRENCH IOT CONTEST THAT WILL BE LEADED BY LA POSTE TO CES LAS VEGAS
It is at the CES Unveiled Paris that La Poste announced the 15 winners of the French IoT . Here are the projects selected as the most promising for the development of IoT new opportunities. These 15 startups will have the opportunity to present their prototype at CES Las Vegas 2016 .
SMART HOME / SMART BUILDING
HEALTH / WELLNESS
TECHNOLOGY / LEISURE
THE GLOBAL TRENDS OF THE CONSUMER ELECTRONICS MARKET
Dr. Shawn Dubravac, Chief Economist and Director of Studies at CEA (Consumer Electronics Association), gave us the trends that will can expect at CES 2016 .
The sensors will take even more usage in our daily lives. It will not be new sensors per se, but rather a new usage of these sensors. We think of mimo (a baby monitor) UPright (an object to stand up correctly), EyeTribe (an eye tracker) TZOA (a sensor measuring the air quality, brightness..), Kapture (a bracelet that records audio in a 60-second loop).
This will generate an evolution of our physical and virtual identities and a multimodal human-computer interaction .
The appearance of connected objects such as wristbands or toothbrushes (Kolibree) allow to accumulate a lot of information . The objects will learn to better interact with humans.
Driverless cars are a good example. Because Google Cars have covered over 1.6 million kilometers. This represents 75 years of driving for an adult, 200 000 stops panels, 600 000 red lights and 180 million vehicles passed.
By consolidating all available data, we get to offer personalized and predictive services. By combining all the elements collected (via cameras, smartwatch and other sensors.. ) , Netflix could deduce the atmosphere, brightness, temperature and the consumer stress level in order to propose the most suitable program for its environment.
BUILDING OUT OF ECOSYSTEMS
Making available the latests technologies like augmented reality (oculus rift) , 3D printing , 4K and UHD (Ultra High Definition). And the development of connected devices and concerns in health and well-being, will create a new ecosystem. End-user experiences will change and with them the viability of the markets. What Dr. Dubravac called “Digital data feedback loop” will determine consumer interest and influence how data will be collected in the future. Indeed, we have passed the stage where we wondered is technically possible. The real question now is whether the technology would be useful.
“Not just that we can digitise it, but if we can digitise it, is it going to be meaningful?”
Dr Shawn DuBravac, Chief Economist and Director of Studies at CEA
According to Dr. DuBravac , to make these technologies meaningful, there must be a feedback loop from the analog input method for digitisation and curation which is then used to influence and change behaviour, feeding back to the original input method.
We are in a massive experimental phase concerning smart watches. This will put into motion this market. Are the use case scenarios sticky? How do physical and virtual identities interact and co-exist ? What changes and opportunities will it create ?
We must expect a questioning of the existence of these objects in our daily lives and how they can be helpful. We can therefore expect advanced features.
FRANCE, A KEY PLAYER
France was in 2015, the European country most represented at CES Las Vegas. With 2482 visitors, 117 exhibitors and 70 startups. This country is a key player in this dynamic growth of new consumer technology sector.
“The french innovation is inevitable and puts France in the center of the global digital economy.”
Gary Shapiro, Président et Directeur Général de la CEA
FRENCH STARTUPS REVEAL THEIR PRODUCTS
With over 50 companies present, here is an overview of what has been observed .
WHY ATTENDING CES 2016 LAS VEGAS
The first CES took place in New York in 1967 with 250 exhibitors and 17,500 visitors. Since then, CES has grown more and more. This is the place were the major trends and innovations have been discoved : VHS VCR (1970) , laser disc player (1974) , the camcorder and CD player (1981) ..
From 6 to 9 January 2016, it will be more than 207,000 m² of exhibition space spread over 3 locations with 3631 exhibitors and 176,676 visitors (including 48,833 international visitors and 153 countries represented).
CES keynotes are also very famous and Brian Krzanich (Intel CEO) will make the keynote of January 6, followed by Dr. Won- Pyo Hong (Samsung President & CMO) on January 7 .
Since 2015, the CES has also found its place in Asia with CES Asia to be held from May 11 to 13, 2016 in Shanghai with more than 20,000 m² of exhibit space, 4 exhibit halls and 350 exhibiting companies.
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