Tea-loving user researcher @Airbnb
Being data-driven is not vision. People who cling to being data-driven rarely create anything new or interesting. I also personally find it hard to explain why to them.
Who knows how many climate disasters could have been avoided with a tan background and ten minutes of color theory.
Do not assume what the patients and caregivers need and want. My wife likes making meals as a way to enrich the family. Every meal that was brought over denied Molly one of the few ways she had left to provide health to us.