You completely missed the point.
All I said is the site is doing poorly in terms of readership and outreach.
Men overwhelmingly are the watchers and consumers of sports media. And like it or not 60%+ of men in the USA are supporting trump (as per 538s latest polls). You are alienating a far too big portion of your audience by posting articles like this.
I want the site to succeed and all I mentioned was that the political reporting is clearly working against it.