Why we hear so much about Robert Geiss or Dieter Bohlen when talking Bitcoin in Germany

Since the big Bitcoin/Cryptocurrencies hipe on 2017, there have been several famous personalities allegedly involved in some new, exiting and revolutionary startup in the BlockChain industry.

Some of them are just doing some influence marketing, doing a little side business by rubbing their positive image into some product so it may attract new potential customers. There is nothing wrong with that, even the king of England sponsored a pottery business in 1760s. It make sense that they leverage on their reach to get some extra income, of course, it make even more sense when the product matches the persona’s image.

But during the recent years, in this post Fake News World we are living at. It seems that emerging new companies do not even bother on getting a formal approval or sponsorship from famous people. And Germany is not left behind on this trend. That’s the case of personalities like Robert Geiss or Dieter Bohlen (The influential business man/TV host, and the musician) whom do not even know their name was being used for this purposes, only noticing once the snowball was already to big, and their names were already dragged down with some shady schemes.

Transparency and security is why BlockChain technology was made for, and Bitcoin is it’s Prodigy son in Finances. So how can we stop this practices from perverting the core values of this revolutionary technology.

A stronger control and implementation from regulatory agencies is vital for this. We should encourage the local and EU authorities to implement measures.

But most important, we have to make the community bigger, stronger and more well informed, so to expel this players before they grow big enough to cause real damage into someone’s reputation or economy.

That is why we at CGift.io we are developing accesible and easy ways for people buy and use cryptocurrencies. Accelerating the transition into the new economy, and reducing the information asymmetry.