I’ve been familiar with the New Balance brand for quite a while. I’m not a runner or a sneakerhead, so my understanding doesn’t run deep. To me they have always been a steady brand from Boston that makes high quality footwear. I’ve talked with all kinds of companies and brands, and the cultures vary, but I’ve always had a soft spot in my heart for companies that are privately held. This is a story of growing up in the family business and finding your place where you can shine.

“I was born into the company and started working there in 2008.” Chris’s father, Jim Davis, purchased New Balance after the Boston Marathon in 1972.

How the brand is different today than the day your dad…


Julie and I have known each other since before we knew we were meant to be professional designers. We both attended IU Bloomington and were students in the design program to pursue our BFA in the late 80’s. That’s where our paths diverged. I pursued advertising and Julie pursued the interiors / architectural world working her dad at his renowned firm before founding her own design company where she designs large-scale residential and commercial projects and her own furniture line. …


I scoured the country to find a bread maker who could explain why all of my friends and colleagues bought sourdough starters on Etsy last year. This season we’ve talked a lot about primal instincts, and it turns out, it doesn’t get more primal than the desire to make bread. I was thrilled when Hugh Weber (also a beautiful thinker) recommended I talk with David. According to him, David makes the best bread in Sioux Falls. Of course I had to verify the quality, so I ordered a few loaves for myself. I highly recommend the cranberry sourdough.

“My favorite bread to make is my sunflower bread. I call it my masterpiece. I really do. We make it here every day. I started making it for the farmer’s market eight years ago and I thought to myself, I’m going to make this bread the best seller. And it sells very, very well.”

How did…


When I saw Dove’s first film, “Evolution” in 2004, I was struck as much as a mother as I was as a marketer. Seeing research showing that girls were served up ads for plastic surgery at the age of 6 made my stomach turn. But the magic wasn’t just in the elegantly stated problem. It was in their solution— The Dove Self-Esteem Project. Since 2004, they’ve served over 69 million young people to help redefine beauty. They’ve made campaigns, created funds and changed legislation. They’ve been on a mission to change how young girls see themselves since 2004. …


One of my favorite things to do as ECD for the agency is judge North American Effies. I’ve always been a fan of the OREO brand, but it wasn’t until I read its gold-winning case study that I understood the depth of its brilliance. So I was delighted to be introduced to Justin by a colleague who works with him. He was succinct, clear-eyed and passionate about branding. He’s one of the few people in the industry who really does love his job. But then again, it’s OREO.

More than 450 billion Oreo cookies have been sold since their debut in 1912.

I like to lurk on people’s LinkedIn “About ” page. One thing…


I first discovered East Fork Pottery when it was featured in the agency’s internally curated holiday gift guide last year. I was drawn to the character, color and cohesiveness of the line. Being a very tactile person, I ordered some bowls for myself (in Eggshell). I opted to buy from “seconds” (pieces that don’t meet the stringent requirements of East Fork) because it was structured in a very unique way. I could only get access to shop after I donated to a charity in their community. …


I first discovered Alan Lightman when I was given a copy of his book, Einstein’s Dreams as a Christmas gift nearly 20 years ago from a creative colleague. I read it over break that year and was entranced. It was a creative science book that explored different fictitious theories of relativity as only a physicist could. It has since become my go-to gift for creatives as an exercise of how to view the same topic from multiple angles—a necessary skill for a good creative. When I saw he’d recently written a new book, non-fiction this time, that Oprah interviewed him…


They always say the best products are ones that solve a problem for a consumer. Solo Stove (founded in 2010) was already growing quickly, but its team could not have predicted how much demand there would be for their products this past year. The ingenious smokeless design of the product enabled thousands of people to connect with their loved ones around a warm fire in cities and countrysides.

“Solo Stove was designed to encourage people to get outside, to disconnect from technology for just a moment and to make great memories with other people.”

They say an overnight success takes about seven to eight years, so it wasn’t a surprise when I read that brothers Spencer and Jeff Jan founded Solo Stove 2010. How was the…


I first encountered Giovanni when I saw his TED talk on creativity and how to get out of the box. I was struck by how he talked about creativity—as a necessity, not a luxury. With his background in engineering and academia and mine in advertising, we couldn’t be more different and yet we are both devoted to expanding the role that creativity can play in business and in our lives. He started The Institute for Creativity almost 10 years ago and was generous to share that journey with me. …


I met Luke last year during a course we both took together. I immediately gravitated to his quiet demeanor and his precision of thought. He is a classically trained guitarist and composer who manages contemporary classical musicians. When I heard one of his artists, Emily, who was a harpist, I knew she would be perfect for Eunoia. The harp is a heavenly instrument and Emily’s music is equally so. Born as a midwesterner in Kansas, Emily now resides and practices in Sydney, Australia.

“I took my Celtic harp out to a cliff overlooking the Blue Mountains last year after we’d had the devastating bush fires. I just felt the need to go and play for the animals that lost their lives and the trees that were trying to regenerate and all of the little insects that are trying to make it in this new landscape.”

Emily, tell me about your origins and your evolution as an artist.
EG:
I grew up in the…

Carolyn Hadlock

Principal, Executive Creative Director, Young & Laramore

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store