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…yze and categorize them to make sure you have solid qualitative data to support re-design thinking. Follow the cycle of design, release, get user feedback and iterate.
…ds to collect qualitative data, so I did some research online and it looks like Lyft has been using “Lookback” to aggregate a database of experiences where they can generate a montage of user feedback to better…
…orate with design? As I mentioned in the beginning, Vicki Tan shared her insights during the panel at Tech in Motion + Verizon Present: Data and Design Tech Talk, where I learned quite a bit about their research.