Jasper AI Brand Voice for Businesses
It’s Generative AI alright but never generic!
Jasper AI, an artificial intelligence-powered writing assistant, has recently introduced a new feature called Brand Voice.
This feature allows businesses to teach Jasper the details of their products and services, audiences, and unique information so that it can write factually by referencing brand material.
Additionally, businesses can teach Jasper their brand’s tone of voice so that it can write in a way that aligns with the brand’s personality.
Developing a brand voice is a critical step in creating a distinct personality for a business.
Aligning a company around a brand positioning architecture is a necessary precursor to developing a brand voice, and it requires clear communication of the company’s unique selling proposition, target audience, and competitive differentiation.
To use Jasper’s Brand Voice feature, businesses can set up Memories by clicking on the Jasper Brand Voice navigation item in Jasper AI or follow this tutorial.
Memories allow businesses to teach Jasper about the details of their products and services, audiences, and unique information.
Once set up, Jasper can generate content based on the Memories.
Jasper AI’s Brand Voice feature is beneficial for small businesses looking to scale up their content creation.
It can help businesses produce thousands of words of content for their blog posts or guides using Boss Mode, the second most affordable option on Jasper that starts from $59 a month.
Jasper can also create summaries based on a longer piece of content businesses have written, highlighting the main points for businesses to focus on.
Jasper AI’s new Brand Voice feature is a valuable addition to its suite of writing tools.
It allows businesses to develop a unique personality by teaching Jasper the details of their products and services and their brand’s tone of voice.
The feature is affordable and can help small businesses scale up their content creation efforts.
Businesses can also use Jasper for other writing needs such as creating summaries, ad copy, and product descriptions.
With Jasper AI’s Brand Voice, businesses can enhance their content marketing efforts and connect with their audience in a way that aligns with their brand’s personality.
