Nobody Rides For Free!!
Why I chose Udacity’s Digital Marketing Nanodegree
The internet is amazing, you can find any information about anything you could think off. By typing into the search engine, a whole universe of possibilities opens up and you can spend hours heading down one route or another, finding out things that are fascinating, interesting, cool, funny or just plain weird.
There are even illnesses you can develop by heavy surfing, Cyberchondria (source: Wikipedia) is one example where people get increased levels of anxiety based on search results they get, and what they read online. I am sure if I hadn’t found Udacity’s course on Digital Marketing, I would end up as a sufferer of cyberchondria.
A while back I reached a point where I had to develop some online skills because of the demands of my job. I can’t tell you the numbers of hours I have spent frantically trying to get a grip of all the social media channels and website demands without the opportunity or the time to learn properly.
Don’t get me wrong I can just about achieve what I am required to, and the people I work with reckon I have got it sorted, however, I am fairly sure my knowledge is not deep enough to master what I do or to move forward in a planned and controlled way, I am in terms of digital marketing , what my grandparents would call, a Jack of All Trades, Master of None.
I finally decided to do something about it this year, so I googled Digital Marketing courses (10 million + search results) and especially FREE Digital Marketing courses (50 million + search results) and as per usual spent hours clicking through hundreds of search results, and even took some of the free courses ending up completely confused, making me doubt knowledge I knew was correct.
That’s when Udacity entered the scene. I had looked at both Udacity and Udemy previously, even registering for both, took some courses, both free and discounted, but when I saw Udacity’s Digital Marketing program, everything I had convinced myself I needed to know, was being offered.
A proper learning strategy, a reasonably controlled environment, real people with relevant skills teaching, educating and mentoring; endorsement and input by the masters of digital marketing including Facebook, Google, Hootsuite and Mailchimp, even a promise to move my career forward into employment in digital marketing, what’s not to love about it?
It takes 3 months, at around 10 hours commitment a week and I get to understand the real potential and opportunities behind digital marketing!
And then you see the price……$699 (discounted) or £600 in my money, quite a lot of my money…until you work out how many hours I have spent learning, testing and googling to understand the elements of digital marketing, and you realise the course costs essentially $5.83 an hour, which for all that knowledge is an absolute bargain.
Want to know more? UDACITY DIGITAL MARKETING DEGREE