Charlotte TrecartinFrom Content Creator to In-House Influencer: The Future of Brand PromotionAs a business owner, it’s easy to get caught up in the day-to-day tasks of building your brand. From managing your inventory to creating…Mar 8, 2023Mar 8, 2023
Charlotte TrecartinNavigating Entrepreneurship While Living Under Your Parents’ RoofI never imagined I would be living at home in my early 20s, let alone running a six-figure business from my parents’ basement. But life has…Mar 6, 2023Mar 6, 2023
Charlotte TrecartinHow I Built a Gen Z Brand On TikTok — The Story of CharCharmsI’m Charlotte, a Gen Z entrepreneur who built a brand called CharCharms, which accessorizes water bottles. It all started with a simple…Mar 3, 2023Mar 3, 2023
Charlotte TrecartinWhy does Gen Z Crave Authenticity Over Everything Else?Authenticity is a core value that is highly valued by Gen Z. As a generation that has grown up with access to vast amounts of information…Mar 2, 2023Mar 2, 2023
Charlotte TrecartinYour Scaring Away Gen Z — 5 Things to Stop Doing on TikTokGeneration Z is the most diverse and tech-savvy generation to date, and they are a force to be reckoned with on social media. However…Mar 1, 2023Mar 1, 2023
