How to set your research up for success by choosing the best method for the best outcome. — When running a user research study, the method you choose has the potential to influence your insights. How, when, and where you complete your research are important factors in determining your study’s success. …

Learn about the user research landscape, 20 of the most common methods, and when to use which with this online tool. — This article is part two of a two part series. Read part one here. Last year I launched the beta version of Recommend-a-Method (now called Rubik), an online tool designed to provide guidance on which user research method will best meet your needs. …

Get guidance on which user research method will best meet your needs with this online tool — This article is part one of a two part series. Read part two here. In UX research, the method you choose can be just as important as the questions you ask. How, when, and where you ask your questions can have a big impact on the insights you learn. Imagine…

A discussion on ethics and responsible product design — It’s no secret that design can be used to influence behaviour. The way information is presented, the words and images used, are all intentional decisions made by a business with goals. Think of the advertising industry — where every word and font is carefully selected to hook the maximum number…

Light touch research methodologies and tools for staying in tune with your customers’ voice — In the world of product design, getting real-life user feedback is paramount to success. We all know this and it’s easy in theory. But once we get out in the real world, we’re often competing against lean timelines and juggling multiple initiatives at once. There isn’t always time for as…

How to create rapport and get your whole cross-functional team contributing to the design process. — In the modern tech workplace, collaboration is key. With the widespread adoption of Agile workflows and cross-functional teams, it’s more important than ever to know how to work together to reach a goal. But the truth is, collaboration isn’t always easy. …