A wine distribution company does not need a lot of startup capital and will provide you with a high-profit margin for your investment. This is why many people consider starting this type of business. However, if you which to be successful with your wine distribution company, you need to know the steps you should take to correctly start it up.
Have a Business Plan
As with any business, you need to have a business plan in place for your wine distribution company. The business plan will form the blueprint of your business and ensure that you are truly ready to start trading. The business plan needs to include information about your finances, what your business model will be, how you are going to market your business and how you are going to secure distribution slots for different vintners.
As part of your business plan preparation, you need to complete comprehensive market research. As part of the research, you will need to find out which locations are in need of your service, whether there is a market to sell to store or individuals and the type of wine most likely to sell in the different locations. You will also need to include research into the wine producers in the area and where they are already distributing their products.
Register Your Company and Obtain the Necessary License and Permits
Once you gave researched your market and are sure that this is the best business for you, you will need to register your business. After registering your business, you will need to get licenses and permits which allow you to distribute alcohol. In most countries, the wine distribution industry is highly regulated and you will need to go through the correct legal channels before you are able to open your business.
The exact licenses and permits that you need vary depending on the location you are going to work in. If you are going to distribute wine over state borders, you will need additional permits and licenses for this. To find out more about the licenses and permits that you require, you should contact the local or state government for further information.
Contact Vintners to Secure a Distribution Slot from Them
As an independent wine distribution company, you will need to contact vintners or wine production companies to secure a distribution slot from them. It is recommended that you try and contact as many companies as possible to ensure that you have a variety of wines that you can offer to your customers. The wines that you should focus on first should be clear from your research into the wine market in the locations that you want service.
When you contact the vintners, you will need to provide them with information about your business and how you are going to market their wines. Many vintners will only allow a single distributor in a location, but there are others who are happy to have more than one distributor. You need to consider this when you contact them and have a backup plan if you cannot secure distribution slots.