Chia SchmitzThe Designer’s Toolkit: Mood BoardsA mood board is valuable to the creative process but is occasionally overlooked. Our rationale on why mood boards are an essential tool.Apr 9, 2019Apr 9, 2019
Chia SchmitzDesigning for the Individual: How to Leverage Personalization and Customization in Packaging DesignThree design devices that help bring to life personalization and customization in consumer packaged goodsMar 18, 2019Mar 18, 2019
Chia SchmitzFood Stories as Cultural Currency for BrandsA look at food as a means of brand storytelling on social mediaJan 3, 2019Jan 3, 2019
Chia SchmitzThe New Frontier: Building Brands for CannabisA human-centered approach to branding weed.Dec 20, 2018Dec 20, 2018
Chia Schmitz4 Hot Trends in Fresh Food Branding & PackagingFour key branding and packaging trends we’re noticing in the fresh perimeter.Dec 10, 2018Dec 10, 2018