Either way you look at it, when we say ‘we’re the no.1 Nigerian real estate and property website’ we can indeed back our claim. Papa: That’s interesting, and I must say as an unbiased outsider it appears to me that you’re doing as well or even better than your well-funded competitors. Are you afraid that in the long-run they might outspend you and win? Nnamdi: This is one of the questions that keep me awake at night. Currently, I’m not afraid. The reality is that our competitors have always outspent us, but we’ve still executed better than them. Hence, I’m sure money is not the sole determinant factor of providing a better service or product.