Why will Social Mining help OpenPredict build one of the best communities in the industry?
OpenPredict is a young crypto startup that recently successfully completed its token sale by the model of Strong Holder Offering (SHO). OpenPredict is the first DeFi protocol to turn live predictions into liquid assets. The protocol generates a tri-smart contract system for every event: one acts as an escrow for event predictors, second contract mints tokens that represent correct predictors, and third contract mint tokens that represent incorrect predictors. This initiates the first step towards bringing liquidity to the hundreds of billions of dollars locked in live predictions. Further, it enables a trustless bridge between crypto and stocks, forex, or commodities through options-style liquid predictions.
Recently, OpenPredict and DAO MAKER launched the Social Mining Platform — OPT DAO. Social Mining is a unique phenomenon of modern marketing of crypto startups and a powerful tool for building a community.
For those who first encounter Social Mining platforms, it is important to understand one simple, but a very important thing — this is not a bounty campaign !!!
The Social Mining Platform OPT DAO is a decentralized autonomous organization (DAO) that has several fundamental differences from bounty campaigns:
- In order to be allowed to participate in Social Mining, each participant must keep at least 25 OPT tokens in his connected to platform wallet. As a token holder, the participant becomes personally interested in the success of the project and the development of its ecosystem. It also protects the platform from the invasion of bots and multi-account farms.
- Unlike bounty campaigns on Social Mining platforms, any participant, in addition to team tasks, can perform absolutely any activity that will benefit the project ecosystem. You are only limited by your imagination. You yourself can choose how much time you can spend working on the platform and which tasks you want to complete and which not.
- “Quality, not quantity” is the main slogan for any Social Mining platform.
- Each admitted member has the right to vote. Each activity produced is evaluated by all admitted platform participants. If your activity is recognized by other participants as such that benefits the project and its ecosystem, users positively vote for it, increasing the amount of reward that the user will receive. Low-quality activities receive negative votes, reducing the user’s reward or depriving him of reward. Thus, the social mining platform and its participants, by voting, eliminate users who produce low-quality activities or spam, clearing the ecosystem from low-quality content.
- The Social Mining Platform rewards users who produce quality content or activities useful for the project and its ecosystem. For this, the REPUTATION and INFLUENCE system was created. Users producing high-quality content get more reputation, and hence the influence on the platform. And this, in turn, leads to an increase in the reward that the user receives for his work.
Please write in the comments if you want me to prepare for you a more detailed guide on how the social mining platform works.
But the production of high-quality content is not the main value that Social Mining platforms create for their clients. The main value that Social Mining brings to life is the creation of a strong close-knit community of people, like-minded people, friends. Who share a belief in the project and a desire to help the project succeed. Why do I think so? I will try to answer this question below.
“Acquiring users from the cryptocurrency space does not only lead to the growth of a customer base, but also a growth in a community that drives the product forward through the execution of its own diverse skillsets.
Building a large, powerful and loyal community is one of the primary tasks for the company along with the creation of its main product / service. Any experienced CEO, marketing or PR manager understands that without a strong community, the success of any company will be very difficult. Why is community building so important? The community helps the company solve several very important tasks:
- Community members are the very first and most loyal users of a product or service that a company provides. The larger the community, the more users will have the company’s product at the first, most difficult stage, of entering the market.
- Community members can participate in beta testing of a product / service that the company is developing for free or for a small fee. Having a large loyal community, a company can conduct truly large-scale beta testing of its product without significant costs. By identifying the strengths and weaknesses of their product. And in advance, before the release of the final version, eliminating the shortcomings and strengthening the strengths of their product.
- Most members of the community are fans of the company who believe in its success and long-term holders of company tokens. The larger the community, the more tokens will be withdrawn from circulation, which will reduce pressure on the price of the token and create the prerequisites for its lack, thereby stimulating a price increase.
- The community can be a valuable source of skilled employees for the company. The larger the community, the greater the chance for the company to find useful community members.
Personally, I got acquainted with Social Mining platforms a year ago. Since then I have managed to take part in social mining campaigns for such companies as Ferrum Network, Harmony, 2key Network, AVA Labs, NEM.
Over time, having studied in detail how social mining platforms function, and myself having spent a lot of time working on these platforms. I was surprised to realize that their main value is not in the production of high-quality content to help the company develop its ecosystem and increase brand awareness in the world.
The main value that a social mining platform creates is — people, each of whom forms the company’s community. As if out of nowhere in each of the conducted campaigns, starting to participate by ordinary users, thanks to the freedom of creativity that the Social Mining platforms provide, people from different countries and cultures began to show themselves as rough diamonds. With their work, their inner fire and striving to be useful, began to illuminate everyone around with their light, attracting the same talented people who, working in amazing synergy, created the basis of the community. Community of like-minded people, community of friends, community of loyal followers of the company. Who worked and helped not for money, but because they BELIEVED in the project and its success and directed their efforts and time to help the company in this.
The social mining platform is an amazing social experiment that ends with a resounding success for every company that decides to conduct it. As if in the womb of the mother, inside the platform something new and amazing is being born, formed and developed — a new community of like-minded people and friends.
At the moment, registration in OPT DAO is open to everyone, if you want to become part of something new, join the community of like-minded people, make acquaintances and new friends from all over the world. Or maybe get your dream job — JOIN US.
