Published inSomia CX ThoughtsBehind-the-Scenes: Tugging the Heartstrings with AISharing our bloopers and our journey in this independent project by Somia Customer ExperienceSep 26Sep 26
Published inSomia CX ThoughtsSeeing the Invisible in Human Systems: A Lens into the Covert Dynamics of OrganisationsA Talk by Tong Yee at Systems Thinking in Design on 8 Nov 2023 by Somia CXJan 9Jan 9
Published inSomia CX ThoughtsSystems Thinking in Design 2023: Somia’s Compiled Key TakeawaysWow, a month has passed since our event happened! We have taken the last month to catchup on our sleep, to quickly reconvene with our…Dec 19, 2023Dec 19, 2023
Published inSomia CX ThoughtsSystems Thinking in Design: Systems InnovationWelcome to the sixth article of Systems Thinking in Design, a publication by Somia CX! In the previous articles, we unpacked the whats…Oct 18, 20231Oct 18, 20231
Published inSomia CX ThoughtsKey takeaways from UXMC 2023 (20th Edition) in ZaragozaFirst I had to admit that it was the first time I heard of Zaragoza, when it was announced where the UXMC 2023 will be held. I was…Oct 5, 2023Oct 5, 2023
Published inSomia CX ThoughtsReImagined: A Pet Moving Service ExperienceAccording to multiple reports from multiple countries, it is not uncommon to have pet dying during or immediately after airline travel…Dec 2, 20221Dec 2, 20221
Published inSomia CX ThoughtsStorytelling — Finding Research Inspiration ‘In Cold Blood’I recently finished reading a non-fiction novel, In Cold Blood, by Truman Capote, first published in 1966. It came highly recommended by…Jun 14, 2021Jun 14, 2021
Published inSomia CX ThoughtsCuriosity is Currency in ResearchA few weeks ago, I was filled with excitement to be on field again, meeting people and getting my hands dirty once again on a 1:1…Apr 22, 2021Apr 22, 2021
Published inSomia CX ThoughtsTips on How to ‘Listen’ Well During a User InterviewYou have got the research approach, methodology nailed, recruited the right respondents, crafted your discussion guide and ready to go on…Mar 22, 2021Mar 22, 2021
Published inSomia CX ThoughtsMy Personal Journey through the 14-day Stay-Home-Notice‘Coronavirus: More to serve stay-home notice at dedicated facilities — Rule will extend to Singaporeans returning from Asean countries…May 25, 2020May 25, 2020