ChivazWearCYBER WHAT?This is a copy of the newsletter that I just sent out to my email newsletter subscribers. It seems more like a blog post though…full of my…Nov 26, 2017Nov 26, 2017
ChivazWearThe Black and White GoatsChivaz was conceived more than 10 years ago. Over that time, much like an indie/garage rock band, Chivaz has developed a small loyal…Dec 16, 2016Dec 16, 2016
ChivazWearThe next cultural shift will not come from the citiesOk small towners, your time is finally here.Sep 28, 2016Sep 28, 2016
ChivazWearTop 10 Chivaz Wear Sock Designs for 2016I haven’t come out with new socks since 2013. That will all be changing this year. With new motivation and a ton of new designs, Chivaz is…Mar 21, 2016Mar 21, 2016
ChivazWearWhy Yelp sucks for small business in small towns…and a couple of suggestions of how it could be…I am writing this story on behalf of another company that is near to my heart.Feb 18, 20161Feb 18, 20161
ChivazWearWhy Chivaz is not competing with Stance, SmartWool, DarnTough, HUF, SockItToMe or any other sock…The year was 2006. I had this idea that I want to start a sock company named after a goat. Everything about it seemed right. No one was…Feb 8, 2016Feb 8, 2016
ChivazWearCompany Culture at a 1 Man StartUpChivaz was created in 2006. Yep. 10 years ago.Jan 30, 2016Jan 30, 2016
ChivazWearAre you a goat or a sheep? And other things to ponder as you build an authentic brandLast winter I lived in Sunnyvale, California. It used to be called Murphy, but they changed the name in the early 20th century because the…Dec 23, 2015Dec 23, 2015
ChivazWearReddit Advertising. I came, I saw, I got clobbered.As any good marketer would do, I put 100% of the blame in my failure to get any new customers solely on the channel that I was spending…Dec 16, 20152Dec 16, 20152