The 7 Questions You’ll Be Asked at a UX Design Interview

Landing a job is hard work. While it’s impossible to know (beforehand) the answer to every question that an interviewer asks you, there are a few common questions that you can prepare for. Nailing the answers to these won’t guarantee you a job, but they will improve your chances of success. Just remember to tailor them to each individual interview based on the job description and company.

Below is my list of seven fundamental UX interview questions, along with tips and tricks on how to answer them.

1.What is UX design? Why does it matter? How would you explain the UX design process?

What they’re trying to figure out: Do you have the basics down right?

Even though this is a fairly general question, don’t provide general answers. Focus on giving a specific definition that sheds light on who you are as a designer. Your explanation should be clear and accessible. (Imagine that you’re explaining it to a 10-year-old).

For the “why does this matter” question, use it as an opportunity to showcase your passion for the company’s approach to design. You can also use it to tell a story that provides context for your own design perspective and focuses on the importance of human-centered experiences.

When answering the “How would you explain the UX design process?“ question, focus on each of the following areas:

User Research


Information Architecture

User Interface Design

Interaction Design

Experience Strategy

Tip: Focus your definition of UX design around empathy and the importance of understanding the people you are designing for. This usually means that as a UX designer you should strive to design surveys and interview users to harness data.

2. What is your design process? Describe the design methods that you follow.

What they’re trying to figure out: Can you back up your words with great work?

When explaining your design process, you can either describe your potential approach to a typical project (good), or you can explain how you’ve done it in the past on other projects (better). Walk your interviewer through your project(s) by using stories:

Follow a typical story arc: background, opportunity, process, ups and downs along the way, and the final outcome.

Be specific when you talk about the steps that you took from conception to completion of the project.

Acknowledge your design context: Different UX situations require different UX processes. It’s a strength to use your environment to determine the process that works best for a particular situation.

Don’t be afraid if your process isn’t the same as that of other designers. What does matter is your ability to explain the rationale behind your approach.

Tip: It’s a good idea to talk about a user-centered approach to design, which follows a thorough understanding of both user and business goals. But it’s more powerful to mention it in context of a specific project.

Image credits: Usabilla

You’ll probably want to touch on each of the following techniques in context of your project(s):

User Research: What methods did you use? Why did you choose to use them?

User Personas: What was your process of creating personas? How many “personas” did you create? How did they help you?

Customer Journey Map and User Flows: What did your customer journey map include?

Prototypes and Wireframes: Describe how you progressed from low-fidelity prototypes (e.g. a sketch on a piece of paper) to hi-fidelity prototypes (e.g. Adobe XD interactive prototypes). How many iterations were made during prototyping and what were they? What challenges did you face?

Metrics and Analytics: Explain through quantitative data the increase in sign ups, sales, or other conversions as a result of your design decisions.

3. What’s your process for working with other designers, developers, or product managers?

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