I’ve started writing about the work we’re doing behind the scenes at Lost My Name over at Making Lost My Name. I’m also tweeting.

I hope to keep up the velocity of at least two posts a week, and I aim to write about a broad mix of the ‘making’ we’re doing, from the technical marketing activity, to the web design, the print design, the ops work and the support stuff.

It’s an exciting company to be part of.

We’re growing 20% w/w right now, and the product brings so much happiness to kids and families all over the world. It’s a bloody lovely thing to be part of, especially having known Asi for some time and watched the project grow from a hobby to a global business.

Here’s the first four things I’ve written about the work we’re doing:

• Lean Publishing — What happens when you publish a book the same way you build an internet startup?
• Why do IE visitors convert 13% better than Chrome visitors? — I have no idea. Do you?
• How our PrintOps system works — A multi-lingual, global, zero inventory network, synced with a single command that prints thousands of books a day.
• /buzz — Or, a demonstration of how being good at being lazy is vital to being good at programming

If you find this writing interesting, I’d really appreciate if you could let me know on twitter what you’d like me to write more about. The business is fascinating.

If you really like it, I’d love it if you could help spread the word about the blog— its tough building up an audience early on, and getting feedback from readers gives me the motivation to continue.

Cheers!

Nick