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The VoiceBook Saga Part III: Return

Part three of our 20 month quest to reinvent eBooks using voice recognition, in which we almost release an absolute hoot of an app… but don’t due to a unexpected insight.

For the complete context, please read Part I and Part II of this essay first. The tl;dr version is that we had developed a prototype of a new voice recognition powered, semi animated tablet reading product for parents and kids that we called VoiceBook as part of our plan to ‘disrupt eBooks’ and give adults creative superpowers … but we’d failed to ship anything due to technology, creative and business concerns and the project was put on hold.

Part III: Return

January 2017 — July 2017

Liam’s debugging / prototyping app with a copy of Where The Wild Things Are embedded
  1. We agreed that the VoiceBook should be a standalone product, with a standalone story, that was totally aligned with the most fun elements of using voice recognition tech — the experience target was that it had to be ‘a hoot’
  2. We tried to create more business alignment through inclusion on the overall product roadmap and positioning as part of a move ‘beyond books’
  3. We agreed to fund a focused team (with some stage gates) including a project producer, an artist, an additional developer and plenty of QA support
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Early story scamps
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Protagonist development
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Final design
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Early art direction
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Wild scenes from the final story boards
The final VoiceBook
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VoiceBook user tester loving her pdf version of the product

Written by

Design + Products @Wonderbly. Optimistic.

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