The Meares Digital Analytics File — Ad-Blocking and How to do a Site Redesign the Correct Way
Every week I will be providing readers with interesting happenings in the digital analytics field from around the web. At times, I will also provide links to other articles that might not be 100% digital analytics focused, but which will include extremely interesting and useful information. I hope you enjoy the articles and wrap-ups.
If you want to receive the Meares Digital Analytics File on an ongoing basis, please feel free to follow me here, where I will post a new article every Thursday. Also, if you want to get updates on a more frequent basis you can follow me on Twitter, @chris_meares, where I send out information daily.
The Economist’s go-slow approach to its site redesign
Great article about how the Economist approached its site redesign. Many companies race to complete a redesign and the steps that the Economist took warms my heart. They listened to their users, used data to make decisions and ended up with a much-improved website, now if only all companies would follow the same pattern.
Princeton’s Ad-Blocking Superweapon May Put an End to the Ad-Blocking Arms Race
Ad-Blocking has been around for as long as there have been ads on the web, however, recently the amount of people utilizing ad-blockers has risen steadily. Sites that rely on ad revenue to make money have found ways around this by either forcing users to disable their ad-blocking software or at least making users aware that the site is aware they are using one. Well, Princeton and Stanford researchers have created the most powerful ad-blocker in the world and this article does a great job of explaining what it is and the repercussions of using it.
Good article on the advantages and disadvantages of internet providers that give you unlimited data on specific apps and services such as Netflix or YouTube. Some people think it is too good to be true and this article goes into detail why that might just be the case.
Magic Leap just had some of its secrets spilled by Andre Iguodala
Have you heard of the company Magic Leap? If not you need to learn about them now. They are an extremely secretive company that has raised $1.4 billion dollars (yes, BILLION) from backers such as Google and Andreessen Horowitz. They are going to change the augmented reality market and occasionally, we get a little tidbit of what they are working on, like in this article.
Mean dad photoshops daughter into dangerous situations to frighten grandma
Photoshop is such a cool tool and if you are an expert user you can create images that look so real. Well, it appears that the subject behind this article is an expert and has been using his talents in one of the funniest ways (even if it is mean) ways imaginable. These photos speak for themselves.
If you are reading my blog I am going to assume you know who Steve Ballmer is and why he is famous. Well, he released a new website that is a treasure trove of interesting data. USAFacts is a new data-driven portrait of the American population, our government’s finances, and government’s impact on society. Diving into the data can be very eye opening, if not depressing at times.
Your weekly funny analytics image
