wer price. The “and”, as I wrote, is everything
How to build an enduring, multi-billion dollar business
Sarah Tavel

Think American Gangster. Denzel’s character took over the NYC heroin trade by getting pure opium (from vietnam) and selling it at half the price (“blue magic”). Same could be said for Walter White and Breaking Bad. No matter the industry; meaningful increase in quality + lower price points are the key inputs for the network effect to take hold.