Content is the bloodline of your online presence because the material is how you answer your customers’ questions. Since your website and blog offer your business an outlet to speak directly to your customers, you can use the content as a way to attract customers to your business through search engines.
Not all businesses are the same because not all customers are the same. You need to hire a copywriter who knows how to publish high-quality content that will get found in search engines and engage with your customers.
Your business’s type of content will need to gain a competitive…
The online presence of your law firm is a vital piece of the marketing strategy of an attorney.
And when it comes to the visibility and overall marketing success of your law firm, there is nothing more important than exceptional copywriting to hook your customers.
Copywriting is an essential part of attorney marketing strategy.
The quality of website copywriting service is even more important for law firms just because of the industry, competition, and client base. Your law firm is not a coffee shop, and your clients are not “the average Joe.”
As more governors and state officials move towards easing COVID-19 lockdowns, many people are speculating how life will look after quarantines are removed.
We already know that officials and community leaders will encourage (and even require) people to buy fabric face masks and wear those masks in public areas where social distancing is not guaranteed. Take a look at the official Reclaimed Stitches blog to learn more about this type of topic.
While experts scramble to find ways to help Americans balance normal economic life while reducing the spread fo the coronavirus, there are, among many others, three main areas…
The world has changed. Not only has the world economy shut down, but people are also on edge. This is likely because we can’t leave our homes, and this can lead to isolation.
It’s easy to get scared and get conservative in all areas during turbulent times. I went through my own times of distress and grief, but I am happy that I have people around me who motivate me to continue moving forward.
We have lots of family members who work in the health industry, and talking to caregivers is eye-opening. Each family member has their own stories about…
Running a business can be a rollercoaster of emotions.
As a business owner, you know that managing everything across your company can be challenging, even in a healthy economy.
Still, you will be tested even more as tough economic times hit.
There are plenty of ways to drive profits for your business even if you have to reduce your marketing budget during an economic downturn, like:
The restaurant industry has always been competitive, especially in an area with higher populations and more dining options.
This is even more true as potential guests can turn to the Internet to view dining options, compare entertainment, and check out menus right from their smartphones.
Using digital marketing for your restaurant is no longer an option because you need to think about how you can incorporate email marketing, local SEO, Reputation Management, and social media marketing.
Digital marketing and Facebook ads are no longer an option for restaurant owners.
These channels are all different approaches that you need to take…
Companies of all sizes and in all industries have found that Google AdWords management is a great way to drive more qualified traffic to their site and help boost sales.
This is because Google Ads give business owners a unique chance to appear at the top of Google Search Engine Results (SERPs).
Besides, companies enjoy the ability to have direct control over what they look for, and you can customize your Google Ads campaigns based on the needs and wants of your customers.
Whether you are a business owner, entrepreneur, or part of a larger marketing team, today’s market requires…
In just the last two decades, the business industry has changed in a way no one expected. Along with various processes of a business, there have been significant shifts in how a company markets itself to potential customers.
In the old days, traditional marketing and advertising methods required a business to go out of their way to attract clients with costly and inconvenient strategies like newspapers and local television ads.
The game has changed, and this means that you need a digital marketing agency to partner with you to ensure your success.
Digital marketing allows your company to conveniently…
Google AdWords is one of the most powerful tools available to marketers, and it has the potential to get your content in front of millions of qualified customers.
However, this control comes at a steep price, and you can find yourself shelling out thousands of dollars each month with nothing to show for it. This is why you need to have an air-tight Google AdWords strategy before you enter your credit card information and build your first campaigns.
Too often, someone will jump right into Google AdWords with the illusion that they can “make it up as they go”.