In August of this year I attended the Brandify Client Summit. The two day conference covered digital marketing techniques and trends with a heavy focus on local search and emerging tech. Conference presenters were from smart companies including Bing, Foursquare, Forrester, Walgreen’s, Underarmour and others.

Topics covered include digital marketing, voice + search’s impact on SERP, the convergence of technology and marketing, the importance of online reviews, and more. Here are some striking observations from one of the presentations.

Vocal to Local: How SEO is being impacted by Dictation and Voice Search Trends

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Bing’s John Gagnon presented stats on voice search and the impact that this trending user behavior stands to have on search engine optimization.


In August of this year I attended the Brandify Client Summit. The two day conference covered digital marketing techniques and trends with a heavy focus on local search and emerging tech.

Conference presenters were from smart companies including Bing, Foursquare, Forrest, Walgreen’s, Underarmour and others.

Topics covered include digital marketing, voice search’s impact on SERP, the convergence of technology and marketing, the importance of online reviews, and more. Here are some striking observations from one of the presentations.

Marketers today should be Helpful, Handy, and Human

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Collin Colburn presented a very straight-shooting bit of advice in his superior presentation to help post-digital marketers lead the way.

Here are some curated notes from the Brandify blog. You can see the presentation deck, or Brandify’s blog recaps for more information. …


Kevin Kelly is the/ a co-founder of Wired magazine. He is seen as a tech culture visionary, and in his book Inevitable: 12 Trends he offers a look ahead into the increasingly wired world we live.

Through its chapters Kelly’s book provides insights around 12 cultural-technology-work trends that are already starting to shape how we live and work.

Our lives, including all inward and outwardly focused relationships, are being changed by the development of internet technology.

Here’s a quick re-telling of those 12 trends.

1. Becoming

In a world where each day brings with it innovations that weren’t around the day prior — we’re all new to this newness. …

About

Chris Drinkut

Digital Marketing Analyst 💼 📊💡🗞️ Delivering Insights & Unearthing Overlooked Opportunities in Digital Marketing, SEO, PPC, & CRO.

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