Invalid Traffic is Everywhere. No Really — Everywhere.In my 10+ years in advertising, I scanned trillions of ad requests from millions of websites and apps. I never saw one that didn’t have…Dec 22, 2022Dec 22, 2022
Bidflation is Costing Publishers MillionsThe more people who have a chance to buy your inventory, the more revenue opportunities you have — at least that is what publishers are…Nov 8, 2022Nov 8, 2022
Your Website Has A Credit ScoreWe aren’t talking about an SEO rating although that is factored in. What we are talking about is a fraud score. This score is given to…Oct 14, 2022Oct 14, 2022
The Hidden Problem With Ad FraudI have spent much of my career catching individuals and companies who have reaped billions from advertisers (SynthNet, Weasel, etc..)…Oct 14, 2022Oct 14, 2022