Christian Colasuonno

Hashtags & Approvals

Trying to make sense of the hashtag-as-Opt-In dilema

In the past year, I have been part of several hashtag aggragatng site developments. It seems to be the new “go-to” for advertising campaigns. The simple UGC campaign that lets the…

Creating VR Guidelines for your brand

(created w/ Justin Osman)

Introducing our client into the VR world is scary, but also exciting. Brands need to play in the space wisely and not just litter the landscape and run away. The brands that invest in VR as a new channel and not…