How to build a tech business from scratch — I was only 19 when I moved to Berlin to study Computer Science and International Management. My big dream was to start a global tech company that would have a lasting impact in Europe. Now, Wunderlist is almost three years old and looking back, things have turned out so much…

(Originally published at christianreber.com in April 2013) Today, we are announcing the business model behind Wunderlist, the first version of Wunderlist Pro. For a young business like ours, this is an incredibly important milestone. So much so that today I would love to take this opportunity to reflect on the…

(Originally published at christianreber.com in September 2012) This year has been the most exciting in my career as an entrepreneur, but also the most challenging. We launched our new product Wunderkit after actively working on it for roughly a year, and just months after launch we decided to end its…

If you run a startup, you often get the question “Why are you doing this?”. What’s your motivation behind taking risks, raising capital, launching products, hiring people and making or losing money? My usual answer is passion, fun and opportunity. But last week a journalist asked me that question again…