Christina J. AdranlyinIPG Media LabThe D2C Growth Paradox in the Time of COVID-19D2C brands have unique advantages to survive this crisis, but not all are primed to effectively leverage themApr 16, 2020Apr 16, 2020
Christina J. AdranlyinIPG Media LabThe Future of D2C BrandsCharting the next evolution of the D2C playbookSep 5, 20192Sep 5, 20192
Christina J. AdranlyinIPG Media LabThe Brand Revolution is DirectThe evolving D2C playbook and lessons brands can adoptAug 1, 2019Aug 1, 2019
Christina J. AdranlyinIPG Media LabBrands Under the InfluenceHow sources of influence are evolving and what brands can do in responseNov 1, 2018Nov 1, 2018
Christina J. AdranlyinIPG Media LabCES 2018 Trend 4: Wireless Charging Starts to Go MainstreamCall it the Apple effect — one of the biggest changes in the new iPhone 8 and iPhone X is the added support for wireless charging based on…Jan 16, 2018Jan 16, 2018
Christina J. AdranlyinIPG Media LabCES 2018 Trend 2: New Mobility Concepts Herald the Future of DistributionThis year’s show gave us an evolved look at the power of autonomy, centered around the experience that goes beyond driving itself. We saw…Jan 16, 2018Jan 16, 2018