…e that there’s a perfect answer to this question (though “Ops” is probably a bad answer). In most companies a new function will be pigeonholed somewhere on an organizational chart, so a growth hacker needs to understand, and be sensitive to, where they fit in and how they can still be effective across the organization.
…owth. For the purposes of illustration, let’s pretend that we have some sort of mobile application. For the definition of “active” you should use whatever definition best encapsulates active for your application. This can be as broad as “opened the app” or as specific as “carried out a particular action”. Consider the following two accounting identities.