Midterm for You
Zachary Norgren

Hey Zach,

Thanks for digging into this. The artist you chose, Chon, seems to be navigating their career from the perspective of their fans, which appears to be serving them well. I love it when an artist finds a mutual interest (here, being gaming) to connect with fans. It expands their presence in a fans life by doing so, even beyond their music…while helping them stand out above all other artists that fan might also be into. Being authentic in this way pays dividends over the years. Well done!