PinnedChetan SachdevUnpacking the empty seats: Analyzing the Indian Super League’s attendance woesThe Indian Super League (ISL) has earned acclaim as one of the most rapidly advancing football leagues globally since its establishment in…7 min read·Jan 12, 2024----
Chetan SachdevWhy is Ajax AFC “the Magician” of world footballI was really excited about this one because Ajax AFC is personally one of my favourite football clubs. It has a rich history and has…4 min read·1 day ago----
Chetan SachdevWhat makes Borussia Dortmund “The Citizen’s Hero” of world footballThe citizen’s hero is more popularly known as the “Everyman Archetype” in Richard Jung’s works on character archetypes. People belonging to…4 min read·Jun 12, 2024----
Chetan SachdevWhy are Atletico Madrid “The Rebels” of world footballIn conclusion, Atlético de Madrid perfectly embodies the Rebel archetype through their gritty underdog spirit, unconventional partnerships…4 min read·Jun 7, 2024----
Chetan SachdevWhy are FC Barcelona ‘the Heroes’ of world footballIf we look at FC Barcelona’s branding practices, we will see that it revolves mainly around creating a strong emotional bond with their…4 min read·Jun 2, 2024----
Chetan SachdevWhy are Real Madrid “The Rulers” of world footballWhat do you think of when you think of a ruler? Discover why Real Madrid is considered the ruler of football through this article.12 min read·May 30, 2024----
Chetan SachdevHow did a broken barrel end up on exhibit at FC Bayern Munich’s museum?In museums all around the world you will find some odd pieces on display that will stand out amongst its peers. Now whether they stand out…4 min read·Mar 7, 2024----
Chetan SachdevWhen La Liga demonstrated how to carry out a marketing campaign on a global levelYou know something that never fails to fuel to fire inside the hearts of football fans and bring out the passion in them in full force…3 min read·Feb 28, 2024----
Chetan SachdevHow Did This Football Club’s Ingenious Campaign Change the Game for Fan Engagement?The football season of 2020–21 will go down in the history books as one of the most unique seasons of football. After the infamous covid-19…3 min read·Feb 23, 2024----
Chetan SachdevHow a football club used it’s influence to decrease crime rates in LondonThe city of London has arguably one of the richest heritage in terms of football compared to all the other cities in the world. It has…3 min read·Feb 19, 2024----
