Reflections from Penang: Migrant Sons of Migrant SonsThroughout George Town in Penang, in big and small ways, there are signals of the immigrant’s identity in a foreign land. Some are big —…Oct 18, 2023Oct 18, 2023
Published inReassembleStay Home Journal 3: Torschlusspanik and Un-DifferentiationAnd First, RelaxApr 29, 2020Apr 29, 2020
Published inReassembleStay-Home Journal 02: Cabin FeverI’ll admit it — I’m usually quite the homebody, but having my homebodiness enforced is making it more and more unbearable. And I’m saying…Apr 15, 2020Apr 15, 2020
Published inReassembleStay-Home Diary 01: Physical/Digital, Survival/ThrivingThe Increased Mingling of Physical and DigitalApr 8, 2020Apr 8, 2020
Market Research vs. User Research — Are they the Same?They’re both important — but not in the same way.May 14, 2018May 14, 2018
UX Lookthrough: Parking.sgSingapore is going all-in on the whole Smart Nation initiative, and as a patriotic citizen I’ve been wondering what I can do for my…Oct 6, 2017Oct 6, 2017
How to Hold your Drink — Bubble Tea EditionAs a fellow alumna of the User Experience Design Immersive once mentioned — once you learn about user experience, you end up analysing all…Jun 18, 2017Jun 18, 2017
Making Freshness More Awesome — Project 4 RetrospectiveWhat does a supermarket sell? The customer in me says ‘groceries, fruits, stuff like that’. The marketing person I was says ‘a brand, a…May 1, 2017May 1, 2017
UXDI Project 3 — VSCO RedesignWhy do apps become popular? From the UX standpoint, the answer should be obvious: it offers users something valuable, and it makes it easy…Apr 9, 2017Apr 9, 2017
Project 2: Redesigning the NUS Business School WebsiteThis is a retrospective of my second project in the UXDI course.Mar 26, 2017Mar 26, 2017