Hierarchy of Customer NeedsEvery society has a culture and cultural influences on consumption patterns and buying behaviour may vary greatly from country to country.Dec 17, 2022Dec 17, 2022
Maybe you are suffering from Marketing Myopia.Marketing Myopia, first expressed in an article by Theodore Levitt in Harvard Business Review, is a short-sighted and inward-looking…Dec 15, 2022Dec 15, 2022