Part 3: ๐Ÿ’€ Emoji domains have no future

A Digital Marketerโ€™s Guide to the Power of Emoji Domains

John Harrison
9 min readJun 11, 2017
donโ€™t worry lilโ€™ guys. I believe in you ๐Ÿ‘Š

I see the present and future commercial value of emoji domains.

While talking to a fellow domain investor about the possibilities of ๐Ÿ˜Ž.ws ๐Ÿ“.ws and ๐ŸŽท.ws, he raised an interesting way of looking at the risk in investing in this domain category.

The risk Iโ€™m taking as a company that represents over 750 emoji domains can be reasoned with the same hypothesis that businesses should use to understand the advantages of this modern marketing tool.

Now you can own a single character emoji too!

Hereโ€™s a few up for sale:

โŒš.ws ๐Ÿšข.ws ๐Ÿšš.ws ๐Ÿ‡ช๐Ÿ‡บ.ws ๐Ÿ”ž.ws ๐Ÿ”‘.ws ๐Ÿฆ”.ws ๐Ÿ‡ธ๐Ÿ‡ฌ.ws ๐Ÿ‡ฉ๐Ÿ‡ฐ.ws ๐Ÿง•.ws ๐Ÿง˜.ws

The way the thinking exercise was explained to me was to imagine the opposite of what you believe to be inherently true. The opposite of what I believe would look like this:

โ€œEmoji domains have no futureโ€

Then you start listing events that would have to happen for that statement to become the truth.

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John Harrison

My thoughts on writing at johnharrison.io, Content Designer at wayhome.co.uk. Talk to me about #tintin, #longevity, and #bitcoin โ‚ฟ