Agency teams are perpetually vexed by a concerned raised by clients on the lack of initiative and proactivity brought to the fore. It has become so ubiquitous I have started to wonder…

WhatsApp, the communications app, is being used by 96% of all smartphones in India. That is a humongous figure and makes the app more ubiquitous than Facebook app in India. WhatsApp crosses the demographic divide and is used across the…

Dear Emily,

I saw something today that made me think of you. A red origami swan hung from a string in a book store. I had no intention of buying any books today and yet i had wandered in aimlessly. After having walked around like a zombie i had stumbled into the arts section…

Wannabe — a song of women empowerment