Oct 8, 2020When Gamification Goes Awry: How the Seek App harms users’ learning and creates addictive behaviorThe Seek app and the team’s admirable goals Before I critique Seek, let me introduce you to their admirable goals and a few success metrics. Seek is an application created by iNaturalist, a joint initiative of the California Academy of Sciences and National Geographic. iNaturalist has the primary goal of “connect[ing] people to nature, and by that we…Gamification4 min readGamification4 min read
Jul 3, 2020Building an Education Utopia: 3 Key Insights from Children in Covid-19 ConfinementDriverless cars today instead of horses. And yet a classroom today: the same as one from a century ago. A rectangular room. A teacher standing at the front. Children seated at individual desks in orderly rows and columns. Covid-19 threw that model out quickly. Prior to Covid-19, pilots and grant…Education Reform5 min readEducation Reform5 min read
May 26, 2020PlanetCare’s Microfilters: How to solve a huge sticky problem by applying behavioral science principlesScalable impactful innovation that takes into account how consumers actually behave: what does that look like? This is a 1st in a series of case studies. Today, we’re looking at the Slovenian start-up PlanetCare. It’s estimated that around half a million metric tonnes of microfibers enters our oceans because of…UX3 min readUX3 min read
Apr 8, 2020In Quarantine? Optimize your experience + potentially your portfolio with this appToday, I planted a real tree even though I’m in quarantine in France! And let me tell you why this is exciting… The quarantine dilemma: being both overly and insufficiently connected We have never had to rely on tech as much as we are today during the covid-19 crisis. Even before the coronavirus outbreak, two-thirds of people globally felt…Focus7 min readFocus7 min read
