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Claire de la Mothe Karoubi
Claire de la Mothe Karoubi

14 Followers

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Oct 8, 2020

When Gamification Goes Awry: How the Seek App harms users’ learning and creates addictive behavior

The Seek app and the team’s admirable goals Before I critique Seek, let me introduce you to their admirable goals and a few success metrics. Seek is an application created by iNaturalist, a joint initiative of the California Academy of Sciences and National Geographic. iNaturalist has the primary goal of “connect[ing] people to nature, and by that we…

Gamification

4 min read

When Gamification Goes Awry
When Gamification Goes Awry
Gamification

4 min read


Jul 3, 2020

Building an Education Utopia: 3 Key Insights from Children in Covid-19 Confinement

Driverless cars today instead of horses. And yet a classroom today: the same as one from a century ago. A rectangular room. A teacher standing at the front. Children seated at individual desks in orderly rows and columns. Covid-19 threw that model out quickly. Prior to Covid-19, pilots and grant…

Education Reform

5 min read

Building an Education Utopia: 3 Key Insights from Children in Covid-19 Confinement
Building an Education Utopia: 3 Key Insights from Children in Covid-19 Confinement
Education Reform

5 min read


May 26, 2020

PlanetCare’s Microfilters: How to solve a huge sticky problem by applying behavioral science principles

Scalable impactful innovation that takes into account how consumers actually behave: what does that look like? This is a 1st in a series of case studies. Today, we’re looking at the Slovenian start-up PlanetCare. It’s estimated that around half a million metric tonnes of microfibers enters our oceans because of…

UX

3 min read

PlanetCare’s Microfilters
PlanetCare’s Microfilters
UX

3 min read


Apr 8, 2020

In Quarantine? Optimize your experience + potentially your portfolio with this app

Today, I planted a real tree even though I’m in quarantine in France! And let me tell you why this is exciting… The quarantine dilemma: being both overly and insufficiently connected We have never had to rely on tech as much as we are today during the covid-19 crisis. Even before the coronavirus outbreak, two-thirds of people globally felt…

Focus

7 min read

In Quarantine? Optimize your experience and your portfolio with this app
In Quarantine? Optimize your experience and your portfolio with this app
Focus

7 min read

Claire de la Mothe Karoubi

Claire de la Mothe Karoubi

14 Followers

French-American strategist creating and scaling high potential high impact innovations. clairedlmk.com

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