Four Steps To Getting The Best Performance Venue

Clayton Hutson
Jul 24, 2018 · 3 min read
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A few years ago, two friends had decided to try and create an ideal setup for music venues. They did this because they were frustrated with how difficult it was up to that point to get a venue. They sat down to make a list of all elements that would help make their music better and easier to secure a venue. They first used a fine dining restaurant for their show and it continued to grow in popularity. They went from securing restaurants to beautiful resorts and luxury destinations. However, their journey of success didn’t come without setbacks. They believe that in order to be successful at honing your craft, you need to be objective and great at what you’re doing.

Below are some of the things this duo has learned over time about designing the best performance venues. Their hopes for sharing this information is that people will be able to apply it to their own individual journeys in the music industry.

Know Who Your Audience Is

The first step in designing the best performance at a venue is to know who your audience is going to be. Think about what you would want to see if you were going to be sitting in the audience at that show. Think about things such as who the music is going to appeal to and the kind of ambiance that will be best for that specific show.

Think Like Business Owners Do

To have a successful show, you need to think like a business owner. Before approaching a venue, you need to have some protocols established. Having all your ducks in a row will put you in a better position to get the venue you’re going for. Some things that will make it easier to secure a venue is to tell them that you will bring your own audio and video systems and you will place ads in the city where the performance is happening in order to bring customers in.

Ticketing Procedures

It is best to handle your own ticketing for the venues and shows. There are many reasons for successful performances. It will let you remain in control of your own money and can prevent new venues from holding back on giving you the money they owe you. There are many platforms available to use to do your own ticketing.

Team With The Venue

Once you have your ticketing taken care of and everything prepared for the show, it is time to approach possible venues. A venue will take you more seriously when you show them that you are fully prepared. No venue wants to plan a show with a team before they can prove they are prepared.

These are just a few of the steps to getting a great venue for your performances. The best thing you can do is to have fun with it and learn as you go. Accept the fact that it won’t always work out the way you plan it to. It’s important to learn from any mistakes you make each time and use those as a learning tool for your next performance.

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