Increase your revenue by 100% with a simple hack — The Rule of 72Growth is at the epicentre of any business and deciding to double the revenue might seem like a daunting task.Feb 19, 2019Feb 19, 2019
Which are the trends in analytics for 2019?The world of analytics took a turn for the best last year, and 2019 looks even more promising.Jan 21, 2019Jan 21, 2019
How to define a highly engaged SaaS userWithout any further ado, a highly engaged user is defined as someone who regularly receives value from your product.Jul 3, 2018Jul 3, 2018
An analysis of the role of the pricing page in your conversion funnelThis was the hypothesis of one of our clients: a complex pricing strategy leads to lack of clarity and thus to fewer sign-ups.Jun 22, 2018Jun 22, 2018
How to analyse customer paths?This is the question that is on most marketers’ mind: what are the exact paths that customers use to convert?Jun 19, 2018Jun 19, 2018
Is your churn problem actually an onboarding problem?Trying to sort out retention on its own is like hoping to solve a medical issue by dealing with the symptoms alone, while ignoring what…Jun 8, 2018Jun 8, 2018
4 essential questions for optimizing retentionI always strive for zero churn.May 31, 2018May 31, 2018
4 tried ideas on marketing automation enrichmentI used to be a marketer and I am guilty of every classic trick in the book. Yes, you heard me right: guilty!May 24, 2018May 24, 2018
Dear developers, why do you still hate marketers?I might be an analyst now, but I wasn’t always one. I started my career as a digital marketer, so I know the ins and outs of this job, the…May 11, 2018May 11, 2018
Here’s how we helped a customer optimize their live chat strategyIf you offer live chat in your app, you will surely have asked yourself one of the following questions at least once so far:May 4, 2018May 4, 2018
