This Is How Your Fear and Outrage Are Being Sold for Profit
Tobias Rose-Stockwell

This is a wonderful, well-written post!

As a copywriter I actually write lots of those attention-getting headlines.

It’s super fun to see how many people I can get to pay attention to my words and take the actions I want them to take.

The way I reconcile this in my mind is to only work on projects/products that are good for the world; like health and wellness products that I believe in.

So yes, it is a Jedi mind trick, but it’s for your own good.

“You will not eat the cookie… you will drink the green smoothie!” :-)

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