How might we create an environment that empowers the team to learn, grow and ultimately succeed, so that we can deliver the best products for our users?

The recent events of COVID19 have caused many of us around the world to work remotely, and the upcoming recession will impact many businesses in the near feature. These are some lessons I have learned along the way that has helped the team grow together in our careers.

Most of the time, when a person gets promoted into a leadership position, they are promoted based on their ability as an employee, rather than their leadership potential. …


For the future to be sustainable, we must reframe the way we make products.

As designers, product people or business owners, we must take ownership of our power to influence the sustainability of the products we design. This article attempts to unpick the reasons why we haven’t done so yet, and offer a framework to think about how we can evoke much-needed change

There is a burning need for more sustainability on our planet. We know it’s something that we need to change as humans. We heard this loud and clear from the 16-year-old Greta Thunberg at the World Economic Forum:

“I want you to act as if our house is on fire.”

The…


Just because a product is profitable, doesn’t mean it’s a good one. We have recently seen a global cry out for the need to design products that are not only profitable but also good for the wellbeing of its users. For the past year or so, we have uncovered some unforeseen “side effects” of technologies such as social media, the constant need to reply to emails, and the constant monitoring of all aspects of our lives.

Social media was made to connect people, and allow friends to share their memories. What we didn’t foresee, was the long term effect it…


This is a simplified version of a full white paper I wrote for Somo, you can read the full thing here.

Back in 2016, Gartner predicted that 1 in 5 global retail brands would be using augmented reality (AR) for shopping in 2017. The year has come and is gone, yet we have still not seen the traction or mass roll-out globally. Why you may ask? Was it all just a hype? Well Yes and No…

AR/VR is no longer the new kid on the block.

Both AR and VR are terms that have entered into the everyday English language. Most people, even if they haven’t tried it, will likely…


The year is 2017. From CES, the launch of Samsung Bixby, to that viral video of a toddler asking Alexa to play digger digger, voice user interfaces (VUIs) have been hailed as the future of interfaces.

A Place For Voice

Voice works for some use cases: in-car experiences and home automation are prime examples. It’s also great for questions with absolute answers and short, information based transactions.

Image via Rapid API

Take the example of the image above, getting Alexa to tell you the answer would probably take 2–3 seconds maximum. The alternative would be to find your phone, unlock it, open your browser, tap the search bar…

Chloé Fong

Tech geek, product designer, ideas woman.

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