Cocone’s Apps Surpass 16.6B in Avatar and Gacha Items Distribution, Marking a Milestone in Virtual Experiences
Cocone, a pioneer in virtual experiences and digital avatar market, has achieved a remarkable milestone in July 2023, distributing an astounding over 16.6 billion avatar items and gacha outfits. This accomplishment aligns with the expansion of its global user base, which has now surpassed 130 million users across various mobile apps. The path to this achievement is closely connected to the legacy of Cocone’s iconic social app, Pokecolo. Launched in 2011, Cocone has consistently been committed to delivering captivating virtual experiences in the digital avatar market to its users.
Below, we delve into Cocone’s strategic journey to success, highlighting its notable milestones and sustained popularity within the gaming and virtual experiences domain.
Virtual Experiences Redefined: Cocone’s Global Initiatives in 2023
In the first half of 2023, we experienced significant growth in our active user base. By July 2023, we had sold and distributed over 16 billion unique digital items through our top social apps, catering to users’ virtual characters and gacha outfits. To put it in perspective, this is enough to provide every person in the world (8.1 billion population) with two items, with some to spare.
As one of Asia’s leading digital entertainment studios, we have dedicated extensive efforts to globalize our virtual experiences, reaching users worldwide. With offices in Japan, Korea, China, Singapore, Estonia, the United Arab Emirates, and now the United States, we have amassed over two million monthly active users (MAUs) globally.
Throughout 2023, following our Cocone Group’s declaration of global expansion, we began preparing to share our achievements and capabilities with the global market. From participating in globally recognized international conferences (Paris Blockchain Week, 2023) to creating promotional and educational content, we aim to help the English-speaking audience better understand us. One significant global initiative is Centennial, our upcoming social avatar app designed for the global market. Learn more about it here.
Crafting Virtual Identities: Self-Expression through Avatar items and Digital Fashion
With over 130 million users worldwide, Cocone’s network of virtual services is more than just a success story; it’s a testament to their dedication to evolving the gaming and virtual experiences. These platforms highlight cocone’s focus on online identities and nurturing community engagement through innovative avatar based experiences.
- 1) Pokecolo — A Community of Fashion and Interaction: This app extends the social avatar concept by blending fashion with social interaction. It’s a vibrant community where over 23 million users express themselves and connect through personalization.
- 2) Pokecolo Twin: Pokecolo Twin, the latest addition, has attracted 13 million users. Its unique twin avatar feature enhances virtual presence and shared experiences. The app’s rapid ascent in popularity is highlighted by its receipt of the ‘Google Play Best of 2020 User Vote Award.
Cocone’s focus on detail has fostered trust and loyalty, making it more than a virtual experiences platform — it’s a vital part of its user community.
Cocone’s Avatar Social App Offers 8,500+ Gacha Items Tailored to User Preferences
Cocone’s digital mobile game apps offer 8,507 unique gacha themes, each a collection of virtual items that allow users to tailor their online spaces. This concept, inspired by Japan’s gachapon machines, provides a varied and personalized virtual experience for every user.
- Pokecolo: Anchoring the virtual experience with a diverse array of 2,200 unique gacha themes and outfits.
- ‘Livly Island’ allows players to nurture and interact with their virtual pets, known as “Livlies.” Set on a customizable island, this app offers a unique experience where players can creatively shape their environment to reflect their personal style. To date, ‘Livly Island’ has featured an impressive collection of 209 gacha themes, adding depth and variety to the gameplay.
- ‘My Little Doll,’ and ‘Hello Sweet Days’: are two notable apps that have partnered with esteemed brands like Disney and Sanrio. These collaborations have been a huge success, introducing a staggering 973 gacha themes in ‘My Little Doll’ and 569 in ‘Hello Sweet Days.’ These themes bring an added layer of excitement and charm to the games, allowing players to immerse themselves in worlds filled with familiar and beloved characters.
In Cocone’s virtual experiences world, the motto ‘creating a space where customers can dream freely’ is not just a slogan; it’s a living reality.
Digital Marketplace: Cocone’s User-Created Virtual Experiences
User-generated items form the core of the virtual experiences within Cocone apps. The trend of trading digital items has become a prevalent reality in the entertainment and gaming industries. According to Credence Research, the global virtual goods market generated around USD 67.5 billion in revenue in 2022. Data from Zepeto reveals that sales of user-created items on their platform reached 68 million items from April 2020 to March 2022.
With over 15 years of experience in digital entertainment, Cocone recognized the significance of user interaction with the platform. Enabling users not only to create their characters but also to design and exchange unique digital items, such as character outfits, avatar items, and gacha themes, we’ve responded to the users’ desire for trading by developing various in-app functionalities.
In-App Shops & Markets for Digital Items
Cocone’s in-app marketplace, known as the ‘Flea Market,’ serves as a hub for customers to trade digital items seamlessly.
The strong desire among customers to trade their items directly through the Flea Market underscores their active engagement in digital asset trading. Cocone introduced an item exchange feature in Pokecolo in response to customer requests. This service allows users to trade their items with others, significantly promoting the use of Pokecolo and contributing to its publicity. These diverse services have enhanced the appeal of Pokecolo, making it an even more attractive platform.
Generate Avatar and Gacha Items with AI
Our AI research team, Gnosis, has developed an AI tool known as ‘AI CoDA.’ Essentially, AI CoDA (AI Cocone Design Assistant) was created and used as an internal service to optimize the digital item creation process for hundreds of Cocone’s designers. Recently, AI CoDA has been also integrated directly into our consumer-facing applications, directly serving as a digital item and outfit generator for end-users of Cocone apps. Not only professional designers but users themselves can step into the role of a designer and craft their own items using AI.
The integration of AI CoDA began within our avatar social app, Hello Sweet Days (HSD), and Linco app. Users could submit their items as initial input, and AI, analyzing the color scheme and utilizing advanced algorithms, generates a diverse range of dress items and gacha outfits for them. This streamlined process not only adds an element of fun but also ensures efficient and unique customization of gacha clothes for our users. Let us know in the comments if you want to learn more about each of these apps, and we’ll provide an in-depth walkthrough!
Wrapping Up 2023: Building a Global Virtual Experiences Ecosystem
In 2023, Cocone has not only continued its remarkable journey in the digital entertainment sector but has also solidified its position as a leader in building a global virtual experience ecosystem. Key to this success is the distribution of 16.6 billion items, a milestone that showcases Cocone’s expansive reach and innovative approach. This achievement is further enhanced by Cocone’s ability to engage a vast community of 130 million users, who are continually attracted by over 820,000 unique items and 8,500 diverse gacha themes.
Reflecting on these metrics, it’s evident that Cocone’s strategy is not just about scale but also about depth of engagement. The company’s commitment to its user base is demonstrated by the active and loyal community it has fostered. These successes, however, are just stepping stones in Cocone’s ongoing mission. Looking ahead, Cocone is poised to further expand its virtual experience ecosystem. The focus will be on leveraging emerging technologies and innovative content to enhance user engagement and meet the evolving needs of a diverse, global audience. Cocone’s future includes pushing the boundaries of interaction, ensuring that every virtual experience is unique, immersive, tailored to changing preferences of its growing user community.
As Cocone ventures into the future, we are excited to introduce Centennial, our upcoming social avatar app tailored for the global market. This strategic initiative is a pivotal element of Cocone’s expansion strategy, enhancing our global footprint. Building on Cocone’s expertise in creating captivating social apps with gaming elements, Centennial is not only set to broaden our audience but also offer unparalleled virtual experiences through a diverse range of avatar items and gacha items.
Join us on this exhilarating journey! ️️️👉🏻 Create your own Centennial character now
