The Secret Power of Motion: Why Animation Enhances UXWe all know that good design makes a product easier and more enjoyable to use. But what if I told you there’s a secret weapon lurking…Mar 14, 2024Mar 14, 2024
Branded Environments: The Art of Disruptive BrandingEver walked into Nike’s flagship store in New York City? The store is designed to be a “shrine” to the brand’s values and products, with…Apr 28, 2023Apr 28, 2023
Discovery Workshop: Why Do You Need One?A noted health insurance company recognized the need to improve its member portal to provide a better user experience. To achieve this, the…Apr 25, 2023Apr 25, 2023
How can Gestalt Psychology change your UX design game?The website redesign of the restaurant chain, Chili’s, is a great case study in UX design using Gestalt Psychology. The company wanted to…Apr 21, 2023Apr 21, 2023
Bing v/s Google: How do AI-powered search engines compare?Google has been dominating the search engine market for years. However, with the rise of AI-powered search engines, there has been a…Apr 17, 2023Apr 17, 2023
The changing nature of SEOGadget Flow is a well-known product discovery platform that helps readers find the latest tech and gear apart from information on unique…Apr 13, 2023Apr 13, 2023
When to listen to your customers?A few years ago, a Fortune 500 company called American Family Insurance (AFI) learned that more than half of Americans did not have the…Apr 10, 2023Apr 10, 2023
How UX design can add value to the growth of SMEs?Once in 2008, when a 28-year-old Londoner named Richard Pierson quit his job, and felt burned out even as a freelancer, he turned to a…Apr 4, 2023Apr 4, 2023
Are you telling stories? A vital X factor in your marketing effortsA relatively new player pulled off a potentially risky storytelling marketing campaign in the late 2000s. Today, the campaign is a case…Mar 28, 2023Mar 28, 2023
React Native Vs Flutter — Which one to build your apps on in 2023?Only a decade ago, it was hard to imagine life without mobile apps. They now make our lives easier, with some even assisting us with our…Mar 21, 2023Mar 21, 2023