Everything You Need To Know About HubSpot Integration
HubSpot is a compelling platform on which we can completely count to boost our growth. One of the most common problems faced by the migrants of a CRM platform is how the new workflow will interact with the previously used workflows or interfaces. To cater to this issue, HubSpot provides numerous options for integrating our business. The HubSpot marketplace lists many applications with which we can integrate our business and boost its performance. But how to decide which HubSpot integration will benefit us in what way?
Are you engrossed in the above situation?
It’s always better to speak to an expert and get just the right solution to your specific problem.
https://meetings.hubspot.com/codemytree
Before delving deeper into the processes of integration and its benefits, let’s first try to understand the types of integration. It can be broadly classified into two types and they are:
1. Native Integration With HubSpot
2. Custom Integration With HubSpot
Native Integration With HubSpot
These are the simplest forms of integration that can be easily done within a few clicks. They are listed on the HubSpot Marketplace. Mentioning a few of them here-
- Slack
- Google Search Console
- Eventbrite
- Shopify
- Zoom
For example, you can integrate Google Search Console and HubSpot to shift data from Google Searches to your SEO tool.
Few Benefits Of The Native Integration
- Easy On Pockets
Native integrations are cheaper in general because they are already included in the services purchased. Various companies come up to collaborate with HubSpot and try to get their products and services listed in a comparatively competitive space. This not only helps you in developing your business but also, on the other hand, increases the capabilities of the companies which have come together for this endeavour.
For example, the integration of AirCall with HubSpot. - Tested And Approved
You can be quite certain about these types of integrations as they have been authenticated by a very reliable platform HubSpot itself. As all this data is publicly available, you can always check for approval by getting an insight into the downloads.
For instance, SurveyMonkey has over 10,000 downloads indicating the popularity and benefit of this integration. Similarly one can always look into the insights available on the HubSpot Marketplace before opting for a particular integration. - It’s Quick
These integrations are readily available and one can get access to them with just a few clicks. They are ready to be used as soon as you install them. You no longer have to wait and your marketing or sales team can get hands-on the moment you avail these integrations. - Streamlined Process And Increased Efficiency
HubSpot integration assists you in streamlining the process by giving you sales insights on how to deal with a particular customer according to his preferences and likings. This brings efficiency to work. - Quick Support
HubSpot ensures that all partner applications are widely used by all the customers and they face no hesitation therefore the support system is real-time and quick. Customers can raise their queries and they get answers almost in no time and thereby no obstruction in the path of growth.
Custom Integration With HubSpot
Custom integration entails connecting your applications with the assistance of a third-party developer. Custom integration seems difficult at first to comprehend, but it always proves beneficial in the long run. With the launch of HubSpot’s operation hub, HubSpot itself has emerged as an excellent platform for setting up a custom integration.
Few Benefits Of Custom Integration
- Optimization
In custom integration, you have complete control over the process and thus you can monitor and optimise it according to the current needs of your business. Unlike Native Integration you are not bound by the rules of the creator. - Completely Caters To Your Needs
In Custom integration, you are not bound by the extra features which are not relevant to your business operations because it helps you to focus only on your needs and issues faced by your business. The custom code adapts to your business’s working style and not the other way around. - Worth Every Penny
Native integrations are very limited in terms of function and scope; however, the primary advantage that we have here is that there is no limiting factor and the growth rate increases multiple folds.
CONCLUSIONS
Adding it all up, to decide what is perfect for your business you must make your own decision and try to keep it data-driven. To support we have a very famous saying that goes like this-
“Whenever you see a successful business, someone once made a courageous decision.”
You just need to start with identifying the problem status and why you are not able to get the desired results, then prepare a strategy and take decisions strictly according to the strategy for some time. If you are still facing the issues and not able to decide what should be the next step, we are always here to corroborate.
LET’S GET IN TOUCH
https://meetings.hubspot.com/codemytree
