Episode 71: Making Magic with Craig Dunlap and Kirk Meyer of Meyer Dunlap
“Better than e-commerce.”
That’s just one phrase of many that stuck with me from my conversation with Craig Dunlap and Kirk Meyer who run an $8 million distributorship out of Dallas, Texas.
Friends since the 4th grade, they have led their distributorship through a host of changes, most notably a conscious cut in 30% of their revenues which led eventually to a 30% increase in gross profit. At the PPAI Expo in January I sat down with Crag and Kirk to explore why and how they decided to narrow their focus on the right kind of client and how they have managed to build a successful company through a strong partnership. We discussed the values that govern their business and how it affects the way they work, values that are expressed in the acrostic, “Gimme Magic”:
- G — Greater relationships
- I — Innovative ideas
- M — Mindset of improvement
- M — Move fast and … break things
- E — Exceptional customer service
- M — Make it rain the right way
- A — Attitude of happy flexibility
- G — Gracious
- I — Improve lives with a servant attitude
- C — Cheerful
Join us for a free-ranging but incredibly helpful conversation on the hard work of making magic!
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Originally published at commonsku blog.
