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Conor McNicholas

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Conor McNicholas

THE JET OF URINE REVOLUTION

How Pitchfork’s pissing monkey changed music journalism and ushered in a new world for all of us

14 min readFeb 1, 2024

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THE JET OF URINE REVOLUTION

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Conor McNicholas

Perfecting The ‘Jaws’ Method: How Hollywood’s greatest movie is a secret weapon for consultancy

It’s all about being yourself. And not being yourself. (And beating the shark, obviously.)

6 min readJun 23, 2022

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Perfecting The ‘Jaws’ Method: How Hollywood’s greatest movie is a secret weapon for consultancy

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Conor McNicholas
in
DataDrivenInvestor

My robot vacuum cleaner is the future of creativity

I have a robot vacuum cleaner. It’s a white Pilot Max that can be left to dart about the kitchen floor picking up detritus for us. It’s…

6 min readDec 14, 2018

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My robot vacuum cleaner is the future of creativity

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Conor McNicholas

For the Tories, the only end-game of Brexit is death.

Brexit challenges the Tories’ sense of self so fundamentally it’s about to kill them. That’s their real Brexit challenge, not trying to cut…

2 min readJul 10, 2018

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For the Tories, the only end-game of Brexit is death.

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Conor McNicholas

Brand vs Consumer — get ready for the AI arms race

There’s a war coming, prepare to tool-up and dig in. It’s a war most people can’t see coming but it’s going to have a huge effect on our…

4 min readMar 1, 2018

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Conor McNicholas

51 Random Things I Learned in Cannes…

I had a good week at the Cannes Lions Festival. I met some amazing people, spent a goodly bit of time being filmed spouting on about stuff…

5 min readJun 25, 2017

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Conor McNicholas

How Corbyn On A Rainbow Unicorn Won The Election (Kinda).

Put down your celebratory (or commiseratory) gin’n’tonic for a minute and take a moment to consider the key digital lesson from last…

4 min readJun 9, 2017

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How Corbyn On A Rainbow Unicorn Won The Election (Kinda).

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Conor McNicholas

It’s Trump, but it’s not Trump

Don’t be distracted by the bright orange shouty thing, a bigger, more destructive voice is being heard.

6 min readNov 9, 2016

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Conor McNicholas

Conor McNicholas

Multi award-winning brand and content strategist and creator. Previously WPP agency CEO and Editor of NME and TopGear magazines.

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