In this digital age, is instant enough?

Even text messaging was disrupted.

Consentium
Jun 27 · 2 min read

Statistics portal Statista reports that 28.2 trillion mobile messages were sent in 2017. With lifestyles becoming increasingly fast-paced, it is no surprise that texts have gone online for instant communication. In essence, our methods of communication have been disrupted by the increasing capacity of the technology available.

Who are the hardcore texter?

As expected, those that have grown up with newer technology like smartphones are most comfortable with online messaging. Finder.com.au conducted a survey way back in 2011 and found the following:

  • Among Baby Boomers, 68% preferred phone calls while 7% used messaging apps.
  • Among Gen Y, 27% used mainly phone calls and 62% were on messaging apps.
  • Among Gen Z, 23% used phone calls as their primary means while 64% used messaging apps.

Although dated, this statistic illustrates the quick shift to messaging apps by younger generations. It also showcases the generational gap observed in texting language. Oftentimes, the younger texters that send emojis and acronyms will find humour in the attempts of their parents to follow suit. This gap is not only present in communication language but also formats used to express pop culture such as memes and gifs. Now more than ever, information is bite-sized. We have found ways to communicate quicker by abbreviating according to the type and format of information conveyed.

How instantly do we chat?

Words disrupted: Acronyms, Short form, Slang

Emotions disrupted: Emojis, Gifs, Stickers, Memes

Visuals disrupted: Photos, Videos

Experiences disrupted: Location sharing, Music sharing

This increasing need for convenience in communication shows no signs of slowing down. We expect that in the future, our everyday communication will be transferred online and we will live in a world of chat apps. Companies in this industry should prepare for the influx of user data on apps and harness the information to create insights that improve user experience.

Join the revolution today!

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统计门户Statista报告称,全球在2017年共发送了28.2万亿条手机信息。随着生活脚步变得越来越快,为了进行即时通讯并通过上网发送信息也就不足为奇了。从本质上讲,我们的通信方法已经被现有技术能力的增加所扰乱。

谁患上了手机瘾?

正如预期的那样,那些在智能手机等新技术存在的环境下成长的人对在线信息传递最容易适应。Finder.com.au在2011年进行了一项调查,结果显示:

  • 在婴儿潮一代中,68%的人更喜欢打电话,7%的人选择使用短信应用程序。
  • 在Y一代中,27%主要使用电话通话,62%选择使用短信应用程序。
  • 在Z一代中,23%使用电话通话作为主要沟通工具,而64%使用短信应用程序。

尽管此数据已过时了,但它证明了年轻一代对短信应用程序的快速适应。它还显示了在短信言语中观察到的代际差异。通常,发送表情符号和首字母缩略词的年轻人会对他们父母试图效仿的过程中感觉过程显得十分幽默。这种差异不仅存在于交际语言中,也存在于表达流行文化的形式中,如模因和gifs。今时今日,传达信息比以往更方便及简易。我们已经找到了根据所传输信息的类型和格式进行缩写以更快地进行通信的方法。

我们传达信息的速度有多快?

文字扰乱: 缩略语、缩写、俚语

表情扰乱: 表情符号, Gifs, 贴纸, 模因

视觉扰乱: 照片,视讯

体验扰乱: 位置共享、音乐共享

这种日益增长的通讯便利需求并没有减缓的迹象。我们预期在未来,我们的日常交流将被转移到网上,并生活在一个聊天应用为主的世界里。这个行业的公司应该为用户数据流入应用程序做好准备,并利用这些信息来创建有助于改善用户体验的见解。

一起加入我们的革命吧!

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网站: Consentium

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CONSENTIUM is the first chat app to reward users with cryptocurrency for any group or community they create and engage with. Visit https://www.consentium.net

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