Navigating Mobile World Congress: Day 3 Highlights & Tips

ATT Innovation City MWC 2016

Custom Curated Experiences: Must See Content Sessions, Partner Programs & Seminars at MWC 2017

Custom Curated Experiences at Mobile World Congress 2017 ( the official corporate experience partner for Mobile World Congress 2017 compiled a daily summary of the key highlights at MWC 2017. Mobile World Congress offers a wide array of content sessions for attendees. Hall Four offers thought leaders on the key topic of the day. The partner programs provide rich and immersive content while the GSMS seminars provide the fundamental information needed to navigate the impact of rapid changes in consumer behavior, which impact organizations bottom line.

Wednesday Conference Agenda

09:00–10:30 Keynote 8: The Fourth Industrial Revolution We are at the beginning of a technological revolution that will fundamentally alter the way we interact with each other, our working environment, companies, brands and governments. In its scale, scope, and complexity, the transformation will be unprecedented. Hall 4 Auditorium 1

10:30–11:00 Networking Break featuring the Showcase Stage 7

11:00–12:10 Disruption in Digital Finance Description Disruption in financial services is unprecedented today and can be seen throughout the industry such as in payments, remittances, savings, loans and insurance Hall 4 Auditorium 5

11:00–12:10 Network Analytics and Machine Learning Operators have never had a shortage of data and metadata to use for network optimisation; the challenge has lain in bringing it together and analysing it in ways which provide usable lessons. Hall 4 Auditorium 3

11:00–12:10 Enabling IoT Platforms By 2025, Machina Research estimates that public and private enterprises will be spending over US$1 Trillion on IoT. As the volume of services, data and opportunities continue to expand, enabling technologies and platforms will need to surface and be widely adopted to create an IoT ecosystem across industry sectors. Hall 4 Auditorium 2

11:00–12:10 The Power of Personalisation The combination of personalisation and recommendation when applied to video can be a powerful tool and with the huge array of viewing options available to customers these days, offering a user-friendly, personalised content experience is critical. Hall 4 Auditorium 4

12:15–13:15 Keynote 9: Connecting The Main Event Mobile technology plays a pivotal role in the modern event experience, from broadcasting, fan engagement, crowd management, to ticketing and security. In effect it is a showcase for how mobile can be used diversely and most effectively. Hall 4 Auditorium 1

13:30–14:15 Networking Lunch featuring the Showcase Stage 8

14:15–15:40 Disruption at the Network Edge The growth in network traffic to be managed in the coming years is staggering, no matter whose projections you use. Hall 4 Auditorium 3

14:15–15:40 Enabling IoT Security A significant amount of IoT projects do not make it past the prototype stage due to security concerns. Investment is increasing to meet this challenge and secure not only active IoT solutions, but future use-cases. Hall 4 Auditorium 2

14:15–15:40 Artificial Intelligence: Automation and Robotics Robots are already taking over the world, efficiently and successfully replacing humans to build, defend, heal, explore and entertain. Hall 4 Auditorium 5

14:15–15:40 Acquire, Aggregate, Partner? Creating value for Telcos in Content Content is an area that represents huge potential for growth for operators. There are many routes into, and business model approaches for, content. Hall 4 Auditorium 4

16:00–17:00 Keynote 10: Conversational Commerce Messaging apps are at the heart of the mobile experience, the most frequently used application on almost every smartphone. T Hall 4 Auditorium 1

Partner Programs

9:00–12:00 Neustar OneID for Trusted Brand Connections Hall 8

9:15–10:45 Palo Alto Networks Threat Prevention — Internet of Things Hall 8

11:30–12:30 Palo Alto Networks Next-Gen Security in SDN/NFV Deployments Hall 8

10:00–18:00 MMIX The New Digital Media & Entertainment Dynamics: Hall 8

11:00–13:30 Verizon How and Why Verizon Made TV Cool Again Hall 8

11:00–13:30 Verizon Carrier-Specific Private Cloud Computing Hall 8 11:00–13:30 Verizon Guide to Monetizing All Things Connected Hall 8

11:00–13:30 Verizon Petabytes of Data, Almost As Many Uses Hall 8

14:30h — 19:00h VISA Visa Ready Summit Hall 8

15:00h — 16:00h Check Point (Partner Event) Welcome to The Future of Cyber Security (1) Hall 8

Fira Montjuïc 4YFN (4 Years From Now)



08:30–10:30 GSMA Marketplace — Best Practices For Procurement In The Mobile Ecosystem While mobile technology continues to evolve and advance at an incredible pace, have the procurement practices in the industry kept up? CC1 Seminar Theatre 1

11:00–13:00 Mobile Connect — How Global Brands Are Protecting Consumers And Reducing Fraud Mobile Connect has a key role to play in combating fraud and ensuring consumers are able to log into digital services safely and securely. In an era of unprecedented fraud and technological awareness, consumers are reluctant to initiate transactions and provide information. CC1 Seminar Theatre 1

16:00–17:30 Drones, Phones And Automobiles: Privacy And Transparency Across The Mobile Ecosystem Autonomous drones, mobile networks and the Internet of Things are changing the shape of the digital economy: the data we collect, how we use it and who is responsible for it are constantly evolving. CC1 Seminar Theatre 2

16:00–18:00 Mobile For Development — Innovate To Lead: Taking New Mobile Solutions From Concept To Scale This seminar will zoom-in on product-level challenges in the M4D space. CC1 Seminar Theatre 1.impact, deliver customer value and ensure revenue generation. CC1 Seminar Theatre 1.

Custom Curated Experience offer five options to explore the world of Mobile World Congress 2017. Our team is lead by speakers at MWC, recognized experts and business leaders who have created the IP, technologies used by billions of consumers each day. Experience MWC 2017 like never before.

First Time MWC Visitors Essentials Custom Curated Experience

Navigate Mobile World Congress with a two hour experience which will start at the MWC Tours and will walk the entire length of MWC visiting each hall pointing out the key technologies featured, content sessions and rich array of partner programs and seminars providing by the GSMA. We will end the experience at the Graphene pavilions and provide a re-cap walk back to the south entrance. This two-hour time investment will unlock the vast potential of Mobile World Congress. Space is limited. Contact or text 01.908.432.3299

Meet at MWC Tours at Congress Square CS 210

Departure times: 9:00, 12:15, 15:15

Each group will have up to ten people

Price: 175 Euros

CTO & CIO Technology Custom Curated Executive Experience

Technology plays a larger role in the business than ever before. It’s evolved from something that supports the business, to something that drives many businesses. As technology evolves, so does the role of the engineering & IT department. Technology is moving from a back-office function that supports the business to a true business driver. We will meet with key companies driving new technology into the modern age. Contact or text 01.908.432.3299

Meet at MWC Tours at Congress Square CS 210

Departure times: 9:00, 12:15, 15:15

Each group will have up to ten people

Price: 995 Euros

CMO Customer Journey Custom Curated Experience

Visit with key companies to hear how to catch up, keep up and lead a market of unprecedented change and opportunity. Visit companies focused on analytics, design, digital & mobile tech and CRM. Contact or text 01.908.432.3299

Meet at MWC Tours at Congress Square CS 210

Departure times: 9:00, 12:15, 15:15

Each group will have up to ten people

Price: 995 Euros

Innovative Technologies Custom Curated Experience

The Innovative Technologies Experience is a two hour experience which will start at MWC Tours and will walk the entire length of MWC visiting a rich array of companies with AR. VR, Facial Recognition, Artificial Intelligence, Automation, Robotics, Machine Learning, Wearable’s, Graphene and Blockchain. Contact or text 01.908.432.3299

Meet at MWC Tours at Congress Square CS 210

Departure times: 9:00, 12:15, 15:15

Each group will have up to ten people

Price: 375 Euros

Executive MWC Custom Curated Experience &

Walk-Up Experiences

Custom Curated Experiences is created for your business needs at MWC 2017. It benefits your executives in many ways…

⁃ Achieve months of business development in days

⁃ Expose blind spots in your business to avoid unwanted consequences

⁃ Identify future products and services in line with changing consumer expectations

⁃ Advice and perspective from dynamic experts and your true peers accompanied by reliable industry data.

⁃ Networking, action points and innovative ideas

Contact or text 01.908.432.3299

Meet at MWC Tours at Congress Square CS 210

Departure times: 9:00, 12:15, 15:15

Each group will have up to ten people

Price: 995 Euros

For more information contact Dan Hodges at 01.908.432.3299 or