Mark KesselsConverve joins the EUvsVirus program: The Great Hackathon against COVID-19The EUvsVirus programme is an initiative of the Hackathon & Matchathon EIC COVID platform organised by the European Commission under the…May 25, 2020May 25, 2020
Mark KesselsWhy Event Apps can Harm the Success of Your EventThe percentage of desktop visitors for websites is steadily decreasing. Many organizers are therefore concerned about the impact of the…Aug 23, 2019Aug 23, 2019
Mark KesselsWho Should Meet Whom? The 3 Mistakes Business Matchmaking Organisers Should Avoid at All CostsMore and more exhibitors and participants in B2B events, conferences, congresses, and trade fairs are expecting organisers to provide a…May 21, 2019May 21, 2019
Mark KesselsEvent Planning: 5 Reasons Why the Event Programme and Matchmaking Go Hand in HandPeople who visit B2B events want to network with each other and learn new things. The best way to do this is by linking the matchmaking…Apr 18, 2019Apr 18, 2019
Mark Kessels10 Reasons Why Business Events Need a Matchmaking PlatformToday, exhibitors, sponsors and visitors alike use business events mainly for networking. Here are 10 good reasons why a matchmaking…Apr 4, 2019Apr 4, 2019
Mark KesselsGamification: How Much Sense Does It Make for Business Events?He doesn’t do anything, he just wants to play… Does this apply to participants at business events as well? What’s all the rave about the…Mar 1, 2019Mar 1, 2019
Mark Kessels7 Tips: How Event Organisers can Ensure High-quality DataEven before the GDPR came along and changed everything, event organisers have always known that when it comes to data, quality trumps…Feb 8, 2019Feb 8, 2019
Mark Kessels18 Success Factors for Effective Matchmaking at Business EventsMatchmaking is currently highly popular with B2B event organisers. For this service to be successful, the following aspects should be…Dec 3, 2018Dec 3, 2018
Mark Kessels“Personalisation offers added value for event participants” — Interview with Dominik Deubner, MICE…10/29/2018 by Mark Kessels Tags: Matchmaking, Event MarketingNov 2, 2018Nov 2, 2018
Mark Kessels5 Reasons Why Experience Design Is So Important For Trade Fairs And EventsTake a moment to think: when were you last at an event that really impressed you? What made the event so special?Aug 24, 2018Aug 24, 2018