12 Days of Vintage Christmas Ads

This is a Christmas ad for Plymouth, illustrated by Norman Rockwell, that appeared in a 1950 copy of the Saturday Evening Post. It’s the everyman Christmas ad of the day.

Fathers, if you buy a Plymouth, your kids will be excited, and your parents will be proud.

We’re splashed into this family’s Christmas eve, or Christmas evening if the Dad waited to reveal his present. It’s 1950's family, 2 sons, 1 daughter, presents and a puppy. Presumably the puppy belongs to Grandma. Snowy outside, though you have to examine the ad to see that. It’s reminiscent of the Audi commercials currently playing on the TV. The ad was carried out under the direction of N.W. Ayer & Son

Plymouth has cranked up production following WWII and is embracing an uptick in sales. There is no indication of the war, no memory despite it having recently occurred. Upper middle class family, though no indication of geographic location though I’m going out on a limb and saying upper east coast. Maybe upstate New York or Pennsylvania. It’s a happy time, a happy family and happy families drive a Plymouth.

Show your support

Clapping shows how much you appreciated Couper Cox’s story.