The Magic of Gamification!!
Do you know one important thing common in successful marketing, excellent teaching/teacher, health education, awesome work environment and motivation?
All the industries and areas mentioned above have a goal or motive to achieve relating to its targeted people. One common element between all of them is that they successfully delivered the message because of engagement with people or customers. An awesome marketing is awesome because it successfully engaged its targeted audience. Brands use the concept of Gamification to engage the targeted audience for better marketing and product promotions.

Gamification can be defined as the use of game mechanics and experience design to engage and motivate people to achieve certain objective. Gamification is built upon 9 primary game mechanics, scientifically proven to motivate and engage users.
It has been most appreciated in healthcare game development.
Gamification embody fun, eagerness of competition and motivation to deliver a message successfully. The main moto to implement gamification techniques is to make an emotional connection with the audience and lead to a longer relationship.
The new ways have been developed to extend relationships, longer-term engagement, drive customers and employee loyalty. It works because it leverages the motivations and desires that exist in all of us for community, feedback, achievement and reward. When combined with the latest research on motivation and the big data generated by user interactions, gamification empowers businesses to create true loyalty.
The 4 major gamification techniques are as follows:
Simulation: By using 3d graphics and simulations, companies create content to engage its customers. The users can perform actions where he/she make mistakes and good things without having actual risk. This way the user can learn easily and become better. Multiple researches show a significant improvement in retention when people learn by doing, even in a simulation-type environment.
Pull Content Learning: This technique is the crux of gamification. We often learn online by watching videos and eBooks which sometimes becomes boring. The reason is that it is one way and does not involve any interactions. This simply means that the courses we learn are based on Push strategy which may not work all the time. Gamification helps to create content which is based on Pull strategy which helps the users to learn better.
Reward and Recognition Systems: People get motivated when they achieve a higher status or receive a prize or reward. Prizes may be real or virtual and may not require much investment but it changes the whole game. Rewards could be like discount coupons, small gifts, a holiday etc. Leader boards that publish participant rankings can be especially motivate people with competitive sides.
Sharing Views and Stories: People love talking about their good and bad on social media platforms as it gives them a way to share. The easier you make sharing, the more participation you are likely to see.
Gamification, A Blessing to Healthcare Industry!!
People rely on hospitals for treatments and lifesaving situations. The healthcare industry is very important to the world and so its needs continuous improvements to save more and more lives of people.
Gamification has proved to be a blessing to the industry. Hospitals are focusing healthcare game development to be more successful. The efficiency of health care game development can be seen in various healthcare institutions across the globe.
The best techniques of gamification in healthcare are:
1.Improved Physical Education
2. Better Surgical Operations
3. Better Physical Therapy
4. Motivation to patients
If you are looking any kind of help to develop your project, feel free to write @ Rishabh@creatiosoft or visit www.creatiosoft.com
